Rateful: Product Reviews vs Reviews Pilot
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Both list a free plan. Paid plans start at $9.99/month for Rateful and $9.99/month for Reviews Pilot.
- Rateful lists 4 features Reviews Pilot’s listing doesn’t mention, including Automations, Filtering, Review migration.
Head to head
Free
- · 500 review request emails a month
- · Photo and video reviews
- · Small Rateful link in the widget
- · Unlimited reviews
Starter
- · 3,000 review request emails a month
- · No Rateful branding
- · Photo and video reviews
- · Unlimited reviews
Growth
- · 15,000 review request emails a month
- · No Rateful branding
- · Photo and video reviews
- · Priority support
- · Unlimited reviews
Free
Growth
Unlimited
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureRateful emails each customer after their order ships with one-tap stars, so reviews come in without you asking. Reviews show on product pages with photos, videos, a rating histogram and your replies. Star ratings appear on collection pages and in Google search results using Shopify's own rating fields.
Review Pilot turns every order into social proof. When an order ships, it automatically emails your customer a branded request to leave a star rating, comment, and photos. Reviews then appear on your product pages, theme-matching widget that builds trust and lifts conversion. You stay in control: publish, feature, or reply to any review, reward reviewers with an automatic discount code, and remind non-responders.
- Automatic review request emails with one-tap stars after each order ships
- Photo reviews with verified buyer badges
- Star ratings on product and collection pages, plus Google rich results
- Bring your existing reviews over from another app with one CSV upload
- Automatic review-request emails sent after every order is fulfilled
- Photo reviews: customers upload real product photos with their rating
- Storefront widget with rating, breakdown, photos, and star badge
- Moderate reviews: publish, hide, feature, or publicly reply to any review
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Rateful |  Reviews Pilot |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Rateful | Reviews Pilot |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Rateful | Reviews Pilot |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $9.99/month | $9.99/month |
| Longest free trial | 14 days | 90 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Rateful | Reviews Pilot |
|---|---|---|
| Shopify category rank | #475 | #328(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Sep 28, 2026 | Sep 7, 2026 |
| Languages | 1 | 1 |
| Developer | COCO SOFTWARE SOLUTIONS | Delulu Designs |
FAQ
Rateful and Reviews Pilot: common questions
- Is Rateful or Reviews Pilot cheaper?
- Both list a free plan. Paid plans start at $9.99/month for Rateful and $9.99/month for Reviews Pilot. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Rateful lists 4 the others don’t mention, such as Automations, Filtering, Review migration, Rich snippets. Reviews Pilot lists 1 the others don’t mention, such as Top reviews. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.