ProfitGuard Pro vs ProfitRover

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Paid plans start at $19/month for ProfitGuard Pro and $25/month for ProfitRover.
  • ProfitRover lists 5 features ProfitGuard Pro’s listing doesn’t mention, including Forecasting, Heatmaps, Historical analysis.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Analytics
  • Analytics
  • Pricing - Other
Languages
  • English
  • English
Launched
May 5, 2026
Nov 4, 2024
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $19 to $59/month
$25/month
Plans
Growth$19/month
14-day free trial
  • · AI-generated weekly profit summary
  • · Action center with priority tasks
  • · COGS import via CSV
  • · Live profit dashboard & health score
  • · Product-level profit tracking
  • · Revenue, COGS & refund metrics
Advanced$39/month
14-day free trial
  • · Advanced profit breakdowns
  • · Cause finder — refund analysis
  • · Custom alert thresholds
  • · Dead inventory detector
  • · Email alert notifications
  • · Everything in Growth plan
Premium$59/month
14-day free trial
  • · Advanced export options
  • · Dedicated onboarding support
  • · Early access to new features
  • · Everything in Advanced plan
  • · Extended data retention
  • · Priority email support
Small Business$25/month
14-day free trial$25 per month per location
  • · 50% Discount for First 12 Months
  • · Hours of Operation Recommendations
  • · Pricing Recommendations
  • · Robust Forecasting
  • · Staffing Recommendations
Coverage
2 of 7 features29%
6 of 7 features86%
Unique strengths
  • AI insights
  • Forecasting
  • Heatmaps
  • Historical analysis
  • Multi-store reports
  • +1 more
Analytics
29%2/7
86%6/7
Marketing and sales
50%1/2
50%1/2
Visuals and reports
20%1/5
100%5/5
115onlybothonly
ProfitGuard ProProfitRover7 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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  • Square
  • GoTab
How it sells itself

ProfitGuard Pro tracks real net profit in real time — not just revenue. It accounts for every deduction: COGS, refunds, discounts, shipping, and payment fees. The Action Center ranks alerts by financial impact so you fix what matters first. The Cause Finder shows which products drive refunds. Dead Inventory flags stock tying up cash. Every week, an AI summary explains your profit trends in plain English.

ProfitRover provides data-driven staffing, pricing and operating hours recommendations that drive higher profits for your business. Our extensive forecasting helps inform both short-term and long-term planning. ProfitRover leverages proprietary AI algorithms to study your business’s data, in conjunction with weather and holidays, to understand and predict your customers' buying and tipping behavior, so that we can…

Key points
  • Real-time profit dashboard with health score, margin, and revenue trends
  • Smart alerts — refund spikes, revenue drops, discount overuse ranked by impact
  • AI-generated weekly profit summary in plain English
  • Product-level profit and margin breakdown with COGS sync
  • Data-driven staffing recommendations to optimize your labor costs
  • Smart pricing recommendations to help your business make more money
  • Hours of operation recommendations to ensure you're open when it makes sense
  • See how your business is pacing to inform mid to long-range planning
Screenshots
ProfitGuard — Know your real profit, not just revenue
AI weekly profit summaryDead inventory detectorSmart alerts action center
Refine operating hours via our recommendations and testing tools
Get detailed price recommendations & test price changesPlan ahead using hourly forecasts for revenue, sales & tipsReview staffing recommendations and buld custom staffing plans

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureProfitGuard ProProfitRover
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureProfitGuard ProProfitRover
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureProfitGuard ProProfitRover
Free planNot listedNot listed
Lowest paid monthly plan$19/month(ahead)$25/month
Longest free trial14 days14 days
Plans listed31

Listing

MeasureProfitGuard ProProfitRover
Shopify category rank#1478in Analytics#1361(ahead)in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 5, 2026Nov 4, 2024
Languages1English1English
DeveloperZestoraXProfitRover Inc

FAQ

ProfitGuard Pro and ProfitRover: common questions

Is ProfitGuard Pro or ProfitRover cheaper?
Paid plans start at $19/month for ProfitGuard Pro and $25/month for ProfitRover. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
ProfitGuard Pro lists 1 the others don’t mention, such as AI insights. ProfitRover lists 5 the others don’t mention, such as Forecasting, Heatmaps, Historical analysis, Multi-store reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.