ProfitExpert: Profit Analytics vs ProfitLens Net Profit Tracker

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for ProfitExpert, Oct 13, 2026 for ProfitLens Net Profit Tracker.

The short answer

  • Only ProfitLens Net Profit Tracker lists a free plan. Paid plans start at $12.99/month for ProfitExpert and $9/month for ProfitLens Net Profit Tracker.
  • ProfitExpert lists 6 features ProfitLens Net Profit Tracker’s listing doesn’t mention, including Cash flow, Customers, Income and balance.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Accounting
  • Analytics
  • Analytics
  • Accounting
Languages
  • Turkish
  • German
  • English
  • Spanish
  • +8 more
  • English
Launched
Jan 7, 2026
May 19, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
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Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035JanFebAugProfitExpert: Profit Analytics: 3 reviews in January 2026ProfitExpert: Profit Analytics: 4 reviews in February 2026ProfitExpert: Profit Analytics: 1 reviews in August 2026
ProfitExpertProfitLens Net Profit TrackerCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$12.99/month
From $0 to $19.99/month
Plans
Standard$12.99/month
7-day free trial
  • · Ad spend sync with Meta, Google, TikTok
  • · Export orders to Excel and CSV
  • · Manual ad spend entry support
  • · Order-level profit and cost breakdown
  • · POS commission expense tracking
  • · Product, shipping, tax cost management
FreeFree
  • · Expense & ad spend tracking
  • · Loss-making product alerts
  • · Net profit dashboard
  • · Profit per order
Starter$9/month
7-day free trial
  • · 90-day history
  • · All smart insights
  • · CSV export
  • · Everything in Free
  • · Full expense history
Pro$19.99/month
7-day free trial
  • · Everything in Starter
  • · Product-level profit analytics
  • · ROAS tracking
  • · What-if simulator
Coverage
17 of 22 features77%
16 of 22 features73%
Unique strengths
  • Cash flow
  • Customers
  • Income and balance
  • Lifetime value (LTV)
  • +2 more
  • Custom dashboards
  • Custom reports
  • Historical data import
  • Profit insights
  • +1 more
Accounting
86%12/14
64%9/14
Automated data sync
60%3/5
80%4/5
Financial reports
100%9/9
56%5/9
Analytics
63%5/8
88%7/8
Customer behavior
100%1/1
0%0/1
Marketing and sales
50%1/2
100%2/2
Visuals and reports
60%3/5
100%5/5
6115onlybothonly
ProfitExpertProfitLens Net Profit Tracker22 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

This app helps merchants understand their true profit by syncing product costs, shipping fees, discounts, and order data in real time. It solves the problem of unclear margins by showing accurate profit for each order and product. Merchants can quickly identify which items are profitable, monitor performance throughout the day, and make informed decisions without exporting spreadsheets or using separate tools.

ProfitLens shows your true net profit, not just revenue. It calculates profit for every order after product costs (COGS), payment fees, tax, shipping and ad spend. Product costs are read from Shopify automatically; enter your fees and expenses once and every number updates. See your most profitable products, catch the ones losing money and fix their price.

Key points
  • View real-time revenue, costs, net profit, AOV, ROAS, and breakeven metrics.
  • See each order’s detailed costs and net profit in a clear order list.
  • Track revenue, expenses, and ad spend with easy-to-read charts and graphs.
  • Manage costs synced with products, shipping, taxes, and other expense types.
  • Track real profit per order with COGS, shipping, fees, and ads
  • Identify profitable products and detect loss-making orders instantly
  • Automated COGS & Expense Sync
  • Analyze profit trends with clear dashboards and performance insights
Screenshots
Order details showing product, shipping, tax, and POS costs
Dashboard showing real-time profit, revenue, expenses, ad spendOrder list export to Excel or CSV with revenue and profitAd account integrations for Meta, Google, and TikTok
Manage custom expenses including ad spend, shipping, and rent.
ProfitLens dashboard overview showing net profit, revenue, and CSmart AI insights and actionable recommendations for store margiProduct performance breakdown with SKU-level profit and sold qua

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureProfitExpertProfitLens Net Profit Tracker
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureProfitExpertProfitLens Net Profit Tracker
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureProfitExpertProfitLens Net Profit Tracker
Free planNot listedYes
Lowest paid monthly plan$12.99/month$9/month(ahead)
Longest free trial7 days7 days
Plans listed13

Listing

MeasureProfitExpertProfitLens Net Profit Tracker
Shopify category rank#727in Analytics#310in Accounting
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJan 7, 2026May 19, 2026
Languages12Turkish, German, English1English
DeveloperRAVKA4i Software technologies

FAQ

ProfitExpert and ProfitLens Net Profit Tracker: common questions

Is ProfitExpert or ProfitLens Net Profit Tracker cheaper?
Only ProfitLens Net Profit Tracker lists a free plan. Paid plans start at $12.99/month for ProfitExpert and $9/month for ProfitLens Net Profit Tracker. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
ProfitExpert lists 6 the others don’t mention, such as Cash flow, Customers, Income and balance, Lifetime value (LTV). ProfitLens Net Profit Tracker lists 5 the others don’t mention, such as Custom dashboards, Custom reports, Historical data import, Profit insights. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for ProfitExpert, Oct 13, 2026 for ProfitLens Net Profit Tracker; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for ProfitExpert, Oct 13, 2026 for ProfitLens Net Profit Tracker. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.