Professional List Manager vs Wishlist Hub
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only Wishlist Hub lists a free plan. Paid plans start at $19/month for Professional List Manager and $7.99/month for Wishlist Hub.
- Wishlist Hub lists 7 features Professional List Manager’s listing doesn’t mention, including Custom icons, Email sharing, Guest wishlist.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Professional
- · Add to list from product pages
- · B2B pricing per company and catalog
- · Buyers manage lists in their account
- · Company-shared and tag-shared lists
- · Move a whole list to the cart
- · Multiple lists per customer
Free Plan
- · 50 wishlist customers
- · Analytics & easy setup
- · Floating wishlist button
- · Guest & member wishlists
- · Popup & full-page wishlist
- · Social sharing support
Premier Plan
- · 300 wishlist customers
- · Custom social share icons
- · GA & Facebook Pixel support
- · Multiple wishlists support
- · Transfer items between lists
- · Trending products widget
Ultimate Plan
- · Custom heart icons
- · Multi-language support
- · Priority support (12h)
- · Public & private lists
- · Shared wishlists
- · Unlimited customers
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureProfessional List Manager gives your B2B customers and sales reps a simple way to build, save, and order lists of products. Lists can be shared across a Company or owned by an individual customer, and prices automatically reflect each buyer's company location, catalog, and negotiated prices.
Wishlist Hub lets customers save products to named wishlists and return to purchase them later. It works for both guest and logged-in customers with no account required. Guests save items instantly using local storage, and their wishlist syncs automatically when they log in.
- Buyers view, create, and order lists in their customer account
- Add items to a list from your product pages
- Move a whole list to the cart to check out
- Lists show B2B prices for each buyer's company location and catalog
- Save products to named wishlists and return to buy them later
- Works for guest and logged-in customers with no account needed
- Floating wishlist counter and heart icons on collection pages
- Customise button colours, styles, and labels to match your brand
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Professional List Manager |  Wishlist Hub |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Professional List Manager | Wishlist Hub |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 3 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Professional List Manager | Wishlist Hub |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $19/month | $7.99/month(ahead) |
| Longest free trial | 14 days | 5 days |
| Plans listed | 1 | 3 |
Listing
| Measure | Professional List Manager | Wishlist Hub |
|---|---|---|
| Shopify category rank | #207 | #80(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 29, 2026 | May 8, 2026 |
| Languages | 1 | 1 |
| Developer | Digital Project Design | SpiderWares |
FAQ
Professional List Manager and Wishlist Hub: common questions
- Is Professional List Manager or Wishlist Hub cheaper?
- Only Wishlist Hub lists a free plan. Paid plans start at $19/month for Professional List Manager and $7.99/month for Wishlist Hub. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Wishlist Hub lists 7 the others don’t mention, such as Custom icons, Email sharing, Guest wishlist, Multi-language. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.