Pro Wishlist vs Ultimate Wishlist
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Feb 19, 2026 for Pro Wishlist, Nov 8, 2026 for Ultimate Wishlist.
The short answer
- Only Ultimate Wishlist lists a free plan.
- Ultimate Wishlist lists 7 features Pro Wishlist’s listing doesn’t mention, including Add to cart, Email sharing, Email templates.
Head to head
Best wishlist app for your customer to add their favorite item
- United States
- United Kingdom
- India
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free plan
- · Customizable Text/Color
- · Full reports
- · Guest Wishlist
- · Non-English support
- · Share Wishlist
- · Up to 500 Wishlist/month
Basic
- · Custom Email Template
- · Everything in Free plan
- · Up to 1,000 Wishlist items/month
- · Up to 500 email reminders per month
Pro
- · Everything in Basic plan
- · Send email reminder to individual user
- · Up to 2,000 email reminders/month
- · Up to 5,000 Wishlist items/month
Premium
- · Everything in Pro plan
- · Facebook pixel integration
- · Up to 10,000 Wishlist items/month
- · Up to 5,000 email reminders/month
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEnhance your sales strategy with our Pro Wishlist app, allowing customers to bookmark their preferred items for future purchases. With seamless integration into your Shopify themes.
With Ultimate wishlist customers can create wishlists with or without registration/login. Users can login to see their wishlist across multiple devices. Easily customizable all text and Non-English support. With Ultimate Wishlist’s strong statistics, you can learn which products and variants your customers want most so you can focus to promote those products.
- Seamless integration with your Shopify theme for a setup in under 5 minutes.
- Track the most-saved products to stay ahead of inventory trends.
- Guest wishlist feature for easy use without requiring logins.
- Responsive customer support for timely technical assistance.
- Easily customizable all text and appearance to match your store.
- Customers can create wishlists with or without registration/login.
- Allow customer to share their wishlist via Facebook, Twitter and Email.
- Customizable email template to send reminders to your customer about wishlist.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Pro Wishlist |  Ultimate Wishlist |
|---|---|---|
| Detected stores | Not published | 306 |
| Net store change, 28 days | 0 | −4 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | 12% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, India |
Reviews
| Measure | Pro Wishlist | Ultimate Wishlist |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 26 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Pro Wishlist | Ultimate Wishlist |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $4.99/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | Not published | 4 |
Listing
| Measure | Pro Wishlist | Ultimate Wishlist |
|---|---|---|
| Shopify category rank | #140 | #59(ahead) |
| Shopify App Charts | Not on this week’s charts | #16 in Wishlists |
| Built for Shopify | No | No |
| Launched | Feb 22, 2024 | Sep 2, 2020 |
| Languages | 1 | 1 |
| Developer | Devmont Digital | ZedApps |
FAQ
Pro Wishlist and Ultimate Wishlist: common questions
- Is Pro Wishlist or Ultimate Wishlist cheaper?
- Only Ultimate Wishlist lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Pro Wishlist lists 1 the others don’t mention, such as Multiple lists. Ultimate Wishlist lists 7 the others don’t mention, such as Add to cart, Email sharing, Email templates, Favorites. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Feb 19, 2026 for Pro Wishlist, Nov 8, 2026 for Ultimate Wishlist; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Feb 19, 2026 for Pro Wishlist, Nov 8, 2026 for Ultimate Wishlist. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.