Popthelead vs Popup Conversion Wizard
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Popthelead, Nov 9, 2026 for Popup Conversion Wizard.
The short answer
- Only Popup Conversion Wizard lists a free plan. Paid plans start at $29/month for Popthelead and $3.99/month for Popup Conversion Wizard.
- Popthelead lists 15 features Popup Conversion Wizard’s listing doesn’t mention, including A/B testing, AI generation, Analytics.
Head to head
- United States
- Canada
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Pro
- · 50,000 impressions/month
- · A/B testing
- · Unlimited popups
Agency
- · 500,000 impressions / month
- · Unlimited websites
- · Webhooks & API
Pro_Yearly
- · 50,000 impressions/month
- · A/B testing
- · Unlimited popups
Agency_Yearly
- · 500,000 impressions / month
- · Unlimited websites
- · Webhooks & API
Free Forever
- · Create 1 Customizable Popup
- · Customer Support
- · No visitor or impression limit
Starter Plan
- · Call-to-Action Function
- · Create 5 Customizable Popups
- · Custom Triggers for Popups
- · Customer Sign-up Process
- · Customer Support
- · No visitor or impression limit
Professional Plan
- · All Features of Starter Plan
- · Create Unlimited Customizable Popup
- · Customer Support
- · Geolocation Targeting Feature for Global
- · No visitor or impression limit
- · Premium Support to Customize Popups
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featurePop the Lead is a modern popup and email-capture platform purpose-built for e-commerce stores that are tired of bloated, overpriced conversion tools. Founded and operated full-time by Moksh, a solo founder based in Bareilly, India, the product is bootstrapped, profitable on its own merits, and priced honestly — no VC pressure, no enterprise sales overhead, no inflated SaaS markups baked into your bill.
Deliver the right experience at the right time — whether it’s an alert for a flash sale, an announcement for new arrivals, or a prompt to recover abandoned carts. From capturing leads to promoting exclusive deals, Popup helps you create timely experiences that boost engagement and drive conversion. Flexible triggers, visual customization, and smart targeting let you tailor each moment to fit your brand and goals.
- Builder : Pixel-precise drag-and-drop builder for popups, flows, and spin
- A/B Testing : Auto-split A/B tests declare winners and optimizer ships next
- Integrations:Native Klaviyo and Mailchimp sync with real-time consent metadata.
- Branded Popups — Create popups that align with your store’s visual identity
- Precise Targeting — Show popups based on user behavior and timing rules
- Actionable Buttons — Redirect visitors to pages, products, or forms
- Lead Collection — Capture emails, phone numbers, and marketing consent
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Popthelead |  Popup Conversion Wizard |
|---|---|---|
| Detected stores | Not published | 45 |
| Net store change, 28 days | 0 | +2 |
| Stores added, 28 days | Not enough data | 2 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, Canada, Germany |
Reviews
| Measure | Popthelead | Popup Conversion Wizard |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 35 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | 0% |
Pricing
| Measure | Popthelead | Popup Conversion Wizard |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $29/month | $3.99/month(ahead) |
| Longest free trial | Not listed | 7 days |
| Plans listed | 4 | 3 |
Listing
| Measure | Popthelead | Popup Conversion Wizard |
|---|---|---|
| Shopify category rank | #485 | #45(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 27, 2026 | Oct 14, 2024 |
| Languages | 1 | 1 |
| Developer | Popthelead | Vector Technologies |
FAQ
Popthelead and Popup Conversion Wizard: common questions
- Is Popthelead or Popup Conversion Wizard cheaper?
- Only Popup Conversion Wizard lists a free plan. Paid plans start at $29/month for Popthelead and $3.99/month for Popup Conversion Wizard. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Popthelead lists 15 the others don’t mention, such as A/B testing, AI generation, Analytics, APIs and webhooks. Popup Conversion Wizard lists 6 the others don’t mention, such as Announcements, Forms, Geolocation, Reporting. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Popthelead, Nov 9, 2026 for Popup Conversion Wizard; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Popthelead, Nov 9, 2026 for Popup Conversion Wizard. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.