Pointly vs SmartWoo‑Points based Loyalty
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026.
The short answer
- Only Pointly lists a free plan. Paid plans start at $12/month for Pointly and $4/month for SmartWoo‑Points based Loyalty.
- SmartWoo‑Points based Loyalty lists 4 features Pointly’s listing doesn’t mention, including Checkout discounts, Discount codes, Targeting.
Head to head
Free
- · Basic points program
- · Points pause after 100 orders
- · Up to 100 orders per month
Growth
- · $0.001/customer/mo over 10,000 (monthly)
- · Unlimited orders
- · Up to 10,000 customers
Basic
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featurePointly helps merchants build customer loyalty by automatically awarding points for every order. Customers earn points each time they shop and can redeem them for discount rewards at checkout. The app encourages repeat purchases through a simple, points-based loyalty experience that works out of the box.
SmartWoo-Points based Loyalty addresses the challenge of customer retention by providing an intuitive, automated way to reward purchases. This results in reduced cart abandonment and increased customer lifetime value, ultimately boosting sales and merchant profitability.
- Automatically award points on every purchase to easily build customer loyalty.
- Customers redeem points for discount rewards, boosting satisfaction and sales.
- Track and manage point history and customer loyalty details in the store admin.
- Points Accumulation: Automatically assign loyalty points every customer order
- Instant Redemption: Allow customers to redeem points into discount codes.
- 3. Analytics Dashboard: Monitor customer behavior and the performance with i








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Pointly | SmartWoo‑Points based Loyalty |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Pointly | SmartWoo‑Points based Loyalty |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Pointly | SmartWoo‑Points based Loyalty |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $12/month | $4/month(ahead) |
| Longest free trial | Not listed | 7 days |
| Plans listed | 2 | 1 |
Listing
| Measure | Pointly | SmartWoo‑Points based Loyalty |
|---|---|---|
| Shopify category rank | #1114 | #962(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 18, 2026 | Apr 17, 2025 |
| Languages | 5 | 1 |
| Developer | System Ya Masoo | Shohanur Islam |
FAQ
Pointly and SmartWoo‑Points based Loyalty: common questions
- Is Pointly or SmartWoo‑Points based Loyalty cheaper?
- Only Pointly lists a free plan. Paid plans start at $12/month for Pointly and $4/month for SmartWoo‑Points based Loyalty. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Pointly lists 3 the others don’t mention, such as Custom discounts, Quantity breaks, Upsell discounts. SmartWoo‑Points based Loyalty lists 4 the others don’t mention, such as Checkout discounts, Discount codes, Targeting, Tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.





