PixelRelay: Ad Tracking & CAPI vs Trackproof

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026.

The short answer

  • Trackproof is detected on 1.5× as many Shopify stores as PixelRelay: 3 vs 2 as of Nov 3, 2026.
  • PixelRelay lists 8 features Trackproof’s listing doesn’t mention, including Benchmarking, Custom dashboards, Purchase tracking.

Head to head

Detected stores

PixelRelay: 2
Trackproof: 3

App Store reviews

PixelRelay: 1
Trackproof: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Jun 2, 2026
Jun 2, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
2active installs
  • LEVO Oil Infusion, Inc.
+1 more
3active installs
  • Sollak Designs
  • Aurient
  • HAPPSTA
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $199 to $999/month
—
Plans
LaunchFree to install
+$0.19 per additional order
  • · 365-day durable ID + first-party proxy
  • · GA4, Meta, TikTok, Google Ads +7 more
  • · GDPR/PIPEDA compliance suite included
  • · Unblockable server-side order capture
Growth$199/month
14-day free trial+$0.04 per additional order
  • · Everything in Launch
  • · Extra shops $39/mo
  • · Priority support
  • · Recharge subscription events
  • · Up to 5,000 orders/month
Professional$499/month
14-day free trial+$0.03 per additional order
  • · 25,000 orders/mo · 3 stores included
  • · Cross-store admin dashboard
  • · Custom event support
  • · Dedicated engineer
  • · Everything in Growth
  • · Extra shops $29/mo
Agency$999/month
14-day free trial+$0.02 per additional order
  • · 100,000 orders/mo pooled · 7 stores
  • · Everything in Growth
  • · Headless & Hydrogen event streaming
  • · Onboarding Support
  • · Priority retry queue · 99% uptime
  • · Unlimited shops $19/mo
Free
Coverage
16 of 17 features94%
9 of 17 features53%
Unique strengths
  • Benchmarking
  • Custom dashboards
  • Purchase tracking
  • Real-time tracking
  • +4 more
  • Data export
Analytics
94%16/17
53%9/17
Customer behavior
100%6/6
50%3/6
Marketing and sales
100%6/6
50%3/6
Visuals and reports
80%4/5
60%3/5
881onlybothonly
PixelRelayTrackproof17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

PixelRelay5.0(1)Trackproof5.0
Works with also listed by another
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—
How it sells itself

PixelRelay sends your Shopify events server-to-server — orders, add to carts, checkout starts, and more — to Google Ads, Meta, TikTok, GA4, Bing, and Segment, with more integrations coming. Captures conversion data browser-based pixels often miss due to ad blockers, iOS, and cookie restrictions. Includes Enhanced Conversions, click ID capture, GDPR Consent Mode v2, and event deduplication.

Browser-only pixels miss conversions when ad blockers, iOS privacy changes, and cookie limits block tracking, leaving your ad platforms blind to real sales. Trackproof sends events server-side through each platform's Conversions API alongside the browser pixel, then deduplicates them so every purchase is counted once.

Key points
  • Server-side tracking that bypasses ad blockers, iOS & cookie blockers
  • Sends events server-side to Google Ads, Meta, TikTok, GA4, Bing, and Segment
  • Order webhooks catch every purchase — even when browser pixels are blocked
  • Enhanced Conversions with auto-capture of GCLID, FBCLID, TTCLID & MSCLKID
  • Server-side tracking via Meta, Google, and TikTok Conversions APIs
  • Automatic event deduplication so each conversion is counted only once
  • Pre-mapped standard Shopify events with a custom event builder
  • Higher match rates with secure hashed and advanced customer matching
Screenshots
PixelRelay tracked events listing
PixelRelay features and dashboardPixelRelay tracking ease of use featuresPixelRelay server side events dashboard
Connected Meta, Google and TikTok channels with match quality
Event mapping of Shopify events to each ad platformTrackproof overview with tracking health score and event totalsTrackproof dashboard with an accurate live tracking health score

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasurePixelRelayTrackproof
Detected stores2as of Nov 3, 20263(ahead)as of Nov 3, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasurePixelRelayTrackproof
App Store rating5.0 ★5.0 ★
App Store reviews1Not published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasurePixelRelayTrackproof
Free planNot listedNot listed
Lowest paid monthly plan$199/monthNo monthly plan listed
Longest free trial14 daysNot listed
Plans listed4Not published

Listing

MeasurePixelRelayTrackproof
Shopify category rank#331(ahead)in Analytics#604in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJun 2, 2026Jun 2, 2026
Languages1English1English
DeveloperClever Interactive Ltd.Edgecoms

FAQ

PixelRelay and Trackproof: common questions

Which is more popular, PixelRelay or Trackproof?
Trackproof is detected on 1.5× as many Shopify stores as PixelRelay: 3 vs 2 as of Nov 3, 2026.
What features does each app list that the other doesn’t?
PixelRelay lists 8 the others don’t mention, such as Benchmarking, Custom dashboards, Purchase tracking, Real-time tracking. Trackproof lists 1 the others don’t mention, such as Data export. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.