PixelPro: Easy Pixel Install vs Previse Labs
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026 for PixelPro, Nov 2, 2026 for Previse Labs.
The short answer
- PixelPro lists 9 features Previse Labs’s listing doesn’t mention, including Ad spend, Bid optimization, Click-through rates.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Zero Sales (FREE)
- · Ad Campaign Reporting
- · Event Reporting
- · Multi Pixel
- · Pixel Installation
Tier 1
- · Ad Campaign Reporting
- · Enhanced Tracking & Attribution
- · Event Reporting
- · Multi Pixel
- · Pixel Installation
- · Product Analytics
Tier 2
- · Ad Campaign Reporting
- · Enhanced Tracking & Attribution
- · Event Reporting
- · Multi Pixel
- · Pixel Installation
- · Product Analytics
Tier 3
- · Ad Campaign Reporting
- · Enhanced Tracking & Attribution
- · Event Reporting
- · Multi Pixel
- · Pixel Installation
- · Product Analytics
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featurePixelPro/AdTrace is an independent app and is not officially related to TikTok. Take your advertising to the next level with our app. This powerful app integrates your ad pixels, with your store to provide you with valuable insights and actionable data. With our app, you can track and analyze important metrics such as website traffic, conversions, and revenue, all in one place.
The Previse Labs app measures and improves advertising performance. This app connects your store to your Previse account. It installs the Previse pixel for you. The pixel reports product views, carts, checkouts and orders as they happen, so a sale reaches reporting within a minute. It then reads your past orders and sends them, so reporting starts with the history your store already has.
- Integrates ad pixels for tracking & measurement.
- Track website traffic, conversions, & revenue.
- Data visualization & reporting tools to optimize campaigns.
- Make data-driven decisions with ad insights.
- Installs and manages the Previse pixel for you
- Reads your past orders, so reporting starts with history and not from zero
- Learns from your existing customer base to drive immediate performance
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | PixelPro | |
|---|---|---|
| Detected stores | 1,150 | Not published |
| Net store change, 28 days | −16 | 0 |
| Stores added, 28 days | 1 | Not enough data |
| Big-brand share | 20% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | PixelPro | |
|---|---|---|
| App Store rating | 3.1 ★ | Not published |
| App Store reviews | 99 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | PixelPro | |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $27/month | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 1 |
Listing
| Measure | PixelPro | |
|---|---|---|
| Shopify category rank | #157 | Not enough data |
| Shopify App Charts | #21 in Ads | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 30, 2020 | Nov 2, 2026 |
| Languages | 1 | 1 |
| Developer | AdTrace | Previse Labs |
FAQ
PixelPro and Previse Labs: common questions
- What features does each app list that the other doesn’t?
- PixelPro lists 9 the others don’t mention, such as Ad spend, Bid optimization, Click-through rates, Dashboards. Previse Labs lists 1 the others don’t mention, such as Automated campaigns. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026 for PixelPro, Nov 2, 2026 for Previse Labs; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026 for PixelPro, Nov 2, 2026 for Previse Labs. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.