Pixel Proof: Tracking Audit vs Trackproof
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Pixel Proof, Nov 3, 2026 for Trackproof.
The short answer
- Only Pixel Proof lists a free plan.
- Trackproof lists 6 features Pixel Proof’s listing doesn’t mention, including Activity tracking, Checkout analytics, Data export.
Head to head
Free
- · 100-event sample, no cost
- · Health score (0-100) + full findings
- · Per-key coverage chart, weakest-first
Pro
- · 5,000-event samples for a truer score
- · Full audit history + score trend
- · On-demand re-audit anytime
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSince iOS 14.5, many conversions go unmatched to Meta/Google. Pixel Proof doesn't install a pixel; it audits the server-side tracking you run and scores what decides whether conversions match: CAPI coverage, event_id dedup, and match-key completeness (an EMQ proxy). You get a health score (0-100), a per-key coverage chart weakest-first, and a prioritized, money-framed fix list.
Browser-only pixels miss conversions when ad blockers, iOS privacy changes, and cookie limits block tracking, leaving your ad platforms blind to real sales. Trackproof sends events server-side through each platform's Conversions API alongside the browser pixel, then deduplicates them so every purchase is counted once.
- Headline tracking-health score (0-100): healthy / needs-work / at-risk
- Scores CAPI coverage, event_id dedup, and match-key completeness (EMQ proxy)
- Per-match-key coverage chart (email, phone, fbp, fbc, IP, UA), weakest-first
- Prioritized, money-framed findings with the exact fix for each gap
- Server-side tracking via Meta, Google, and TikTok Conversions APIs
- Automatic event deduplication so each conversion is counted only once
- Pre-mapped standard Shopify events with a custom event builder
- Higher match rates with secure hashed and advanced customer matching
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Pixel Proof |  Trackproof |
|---|---|---|
| Detected stores | Not published | 3 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Pixel Proof | Trackproof |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Pixel Proof | Trackproof |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $29/month | No monthly plan listed |
| Longest free trial | 7 days | Not listed |
| Plans listed | 2 | Not published |
Listing
| Measure | Pixel Proof | Trackproof |
|---|---|---|
| Shopify category rank | #1607 | #604(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jul 27, 2026 | Jun 2, 2026 |
| Languages | 1 | 1 |
| Developer | DevShopHub | Edgecoms |
FAQ
Pixel Proof and Trackproof: common questions
- Is Pixel Proof or Trackproof cheaper?
- Only Pixel Proof lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Trackproof lists 6 the others don’t mention, such as Activity tracking, Checkout analytics, Data export, GDPR compliance. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Pixel Proof, Nov 3, 2026 for Trackproof; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Pixel Proof, Nov 3, 2026 for Trackproof. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.