Pinpoint: Social Sales Agent vs Optinify: Email & SMS Popups
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 16, 2026 for Pinpoint, Oct 22, 2026 for Optinify.
The short answer
Head to head
Design and run your campaigns in minutes
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · Access to all features
- · Chat and email support by real people.
- · Unlimited campaigns
- · Unlimited popup creation
- · Up to 20K monthly visitors
Pro
- · Access to all features
- · Chat and email support by real people.
- · Unlimited campaigns
- · Unlimited popup creation
- · Up to 40K monthly visitors
Elite
- · Access to all features
- · Chat and email support by real people.
- · Unlimited campaigns
- · Unlimited popup creation
- · Up to 100K monthly visitors
Enterprise
- · Access to all features
- · Chat and email support by real people.
- · Unlimited campaigns
- · Unlimited popup creation
- · Up to 400K monthly visitors
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featurePinpoint is an AI social team for your brand. Its Product Discovery agent watches comments and DMs across organic posts, paid ads, and creator content. When someone says “where can I get this?”, it identifies the product, checks it against your Shopify catalog, and sends the exact product page link in your brand’s voice, so interest turns into a sale. Links carry UTMs, so you can see revenue from social.
Optinify helps Shopify stores grow email and SMS lists with popups shoppers actually use. Start from a template or build spin-the-wheel, scratch card, mini quiz, discount and exit-intent popups in a visual editor. Show each one at the right moment with scroll, page, exit-intent and new vs. returning visitor rules. A/B test variants and keep the winner. Popups adjust to mobile on their own.
- Duplicate email + sms flows directly in Instagram & TikTok DMs.
- Collect consumer emails + phone #'s in Instagram and TikTok DMs.
- Automate customer support in Instagram & TikTok DMs.
- Customizable beautiful templates.
- App dashboard that shows your campaigns’ performance.
- Easy to export collected leads for email campaigns.
- Option to preview the designed campaign before you publish.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Pinpoint |  Optinify |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Pinpoint | Optinify |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 6 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Pinpoint and Optinify: common questions
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 16, 2026 for Pinpoint, Oct 22, 2026 for Optinify; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 16, 2026 for Pinpoint, Oct 22, 2026 for Optinify. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.