Parla: AI Store Translation vs Sendero Translate
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 2, 2026 for Parla, Nov 6, 2026 for Sendero Translate.
The short answer
- Only Parla lists a free plan. Paid plans start at $14.99/month for Parla and $9/month for Sendero Translate.
- Parla lists 5 features Sendero Translate’s listing doesn’t mention, including Glossary management, Language switcher, Manual translation.
Head to head
Free
- · 1 language
- · 50,000 translated words per month
- · Every feature included
- · Up to 50 products
Pro
- · 1,000,000 translated words per month
- · Every feature included
- · Every language
- · Up to 5,000 products
Large
- · 2,000,000 translated words per month
- · Any number of products
- · Every feature included
- · Every language
Starter
- · 1 store language
- · New products translated automatically
- · Unlimited words, no credits
Pro
- · New products translated automatically
- · Unlimited words, no credits
- · Up to 3 store languages
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureTranslate products, collections, pages, blog posts, menus, policies, theme text, SEO fields and image alt text into the languages your customers speak. Product and collection translations update when you edit them. Review and edit any field side by side; your edits are locked so automatic updates never overwrite them. A glossary keeps brand names as they are.
Sendero Translate translates your products and collections, including titles, descriptions and SEO fields, into up to 3 languages while keeping your HTML and formatting intact. New and edited products are translated automatically, so your store never falls out of date. Translations are saved with Shopify's native translation system, so they work with your theme and Markets.
- Translates products, collections, pages, blogs, menus, policies and theme text
- Edited products and collections are translated again automatically
- Review and edit side by side; your edits are locked from automatic updates
- Glossary keeps brand names as they are or uses the translation you choose
- Whole catalog translated in one click, formatting kept intact
- New and edited products translated automatically
- No word limits or credits to track
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | ||
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | ||
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | ||
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $14.99/month | $9/month(ahead) |
| Longest free trial | Not listed | 7 days |
| Plans listed | 3 | 2 |
Listing
| Measure | ||
|---|---|---|
| Shopify category rank | Not enough data | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 2, 2026 | Nov 5, 2026 |
| Languages | 1 | 2 |
| Developer | Zaiq | Sendero Apps |
FAQ
Parla and Sendero Translate: common questions
- Is Parla or Sendero Translate cheaper?
- Only Parla lists a free plan. Paid plans start at $14.99/month for Parla and $9/month for Sendero Translate. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Parla lists 5 the others don’t mention, such as Glossary management, Language switcher, Manual translation, Metafields translation. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 2, 2026 for Parla, Nov 6, 2026 for Sendero Translate; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 2, 2026 for Parla, Nov 6, 2026 for Sendero Translate. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.