PairShelf vs Profit Brain – AI Cross Sell

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 2, 2026 for PairShelf, Oct 13, 2026 for Profit Brain.

The short answer

  • Paid plans start at $39/month for PairShelf and $14.99/month for Profit Brain.
  • Profit Brain lists 8 features PairShelf’s listing doesn’t mention, including AI recommendations, Bundles, Click-through rates.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Upsell and cross-sell
  • Upsell and cross-sell
Languages
  • English
  • English
Launched
Nov 2, 2026
Apr 23, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $39 to $149/month
$14.99/month
Plans
Starter$39/month
3-day free trial
  • · 100 active product pairs
  • · 1–8 recommended products per pair
  • · 3-day trial for eligible first installs
  • · 50 AI suggestions per month
  • · Basic views, clicks and adds analytics
  • · No cart rules or A/B experiments
Growth$69/month
  • · 200 AI suggestions per month
  • · 500 active pairs and rules combined
  • · Monthly or yearly billing
  • · No A/B experiments or bulk actions
  • · No overage charges
  • · Product and cart recommendations
Pro$149/month
  • · 2,000 active pairs and rules combined
  • · 50/50 recommendation experiments
  • · 600 AI suggestions per month
  • · All Growth features
  • · Bulk activate or pause up to 20 pairs
  • · Monthly AI reset, including yearly plans
Growth$14.99/month
14-day free trial
  • · AI-powered product pairing
  • · AI-written badge and copy
  • · Bundle discounts with margin floor
  • · Margin & profit scoring
  • · Storefront cross-sell widget
  • · Weekly profit insight reports
Coverage
5 of 13 features38%
11 of 13 features85%
Unique strengths
  • Cart upsell
  • Product recommendations
  • AI recommendations
  • Bundles
  • Click-through rates
  • Conversion rates
  • +4 more
Upsell and cross-sell
38%5/13
85%11/13
Analytics
33%2/6
100%6/6
Customization
67%2/3
67%2/3
Offers and recommendations
25%1/4
75%3/4
238onlybothonly
PairShelfProfit Brain13 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

PairShelf lets you choose a trigger product and related items from your catalog, then display curated pairs on product pages or tag-matched cart recommendations. Review consented views, clicks, and adds retained for up to 30 days. Growth and Pro add source and placement breakdowns; Pro also includes 50/50 experiments and bulk actions.

Profit Brain connects to your catalog and scores every possible product pairing by margin, category fit, and value ratio. It then writes the headline, subtext, and badge text for each pairing and embeds a widget on your product pages. You review the pairings, activate the ones you want, and the widget goes live.

Key points
  • Curate product page pairings from your Shopify catalog.
  • Show cart recommendations when selected product tags match.
  • Review consented views, clicks, and adds retained for 30 days.
  • Compare 50/50 pairing experiments on Pro.
  • AI scores every product pair by margin, relevance, and value fit
  • Headline, subtext, and badge copy generated for each pairing
  • One-click activation - widget goes live on product pages instantly
  • Margin floor prevents pairings that would reduce your profitability
Screenshots
Review consented views, clicks and adds in PairShelf
Create product pairs from your catalog in PairShelfMatch product tags and types for cart recommendationsPairShelf product-pair and cart-rule workspace
ProfitBrain brand customisation panel with live preview
ProfitBrain storefront upsell widget with add to order CTAProfitBrain weekly AI profit insight dashboardProfitBrain admin pairing review card with profit score

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasurePairShelfProfit Brain
Detected storesNot publishedNot published
Net store change, 28 days00estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasurePairShelfProfit Brain
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasurePairShelfProfit Brain
Free planNot listedNot listed
Lowest paid monthly plan$39/month$14.99/month(ahead)
Longest free trial3 days14 days
Plans listed31

Listing

MeasurePairShelfProfit Brain
Shopify category rankNot enough data#1114in Upsell and cross-sell
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 2, 2026Apr 23, 2026
Languages1English1English
DeveloperPairShelfCode Pulse

FAQ

PairShelf and Profit Brain: common questions

Is PairShelf or Profit Brain cheaper?
Paid plans start at $39/month for PairShelf and $14.99/month for Profit Brain. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
PairShelf lists 2 the others don’t mention, such as Cart upsell, Product recommendations. Profit Brain lists 8 the others don’t mention, such as AI recommendations, Bundles, Click-through rates, Conversion rates. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 2, 2026 for PairShelf, Oct 13, 2026 for Profit Brain; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 2, 2026 for PairShelf, Oct 13, 2026 for Profit Brain. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.