Origin: Attribution & Profit vs Sentinel
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- Origin is detected on 11× as many Shopify stores as Sentinel: 96 vs 9 as of Nov 9, 2026.
- Sentinel lists 7 features Origin’s listing doesn’t mention, including Activity tracking, AI insights, GDPR compliance.
Head to head
- United States
- Czechia
- India
- United States
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Pro
- · 1-year attribution window
- · 2,000 orders/month
- · Custom costs & profit tracking
- · MCP server
- · Meta Ads & Google Ads integration
- · Multi-touch attribution
Platinum
- · 1-year attribution window
- · 10,000 orders/month
- · Custom costs & profit tracking
- · MCP server
- · Meta Ads & Google Ads integration
- · Multi-touch attribution
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureOrigin improves your order attribution data and tracks more orders than regular analytics. Beat ad blockers, cookie banners, and iOS 14 limitations with our server side attribution system. Get metrics you can't normally see: LTV, new vs. return customers, net profit, and true ROAS (including LTV) for each ad, campaign, & UTM link.
Sentinel tracks which ads actually drive purchases using first-party pixel data instead of platform-reported numbers. It installs a lightweight pixel on your store, matches ad clicks to real Shopify orders, and shows true ROAS, CPA, and revenue by campaign, ad set, and ad. Supports Meta, Google, TikTok, and Amazon, with AI ad scoring, creative fatigue detection, multi-touch attribution, and server-side CAPI.
- Reliable and accurate UTM analytics
- Instant order attribution - no need to wait days to see results
- Quickly find your top-performing sources and campaigns
- Generate UTM links and snippets that plug directly into FB Ads
- First-party pixel attribution with real Shopify order matching
- True ROAS and CPA by campaign, ad set, and ad across Meta, Google, TikTok
- Server-side Conversion API (CAPI) for Meta and Google Enhanced Conversions
- Creative fatigue detection with AI-powered rotation recommendations
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Origin |  Sentinel |
|---|---|---|
| Detected stores | 96(ahead) | 9 |
| Net store change, 28 days | +4 | 0 |
| Stores added, 28 days | 4 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Health & Beauty, Sporting Goods, Apparel & Accessories | Toys & Games, Health & Beauty, Home & Garden |
| Top store countries | United States, Czechia, India | United States, Germany |
Reviews
| Measure | Origin | Sentinel |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 34 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Origin and Sentinel: common questions
- Which is more popular, Origin or Sentinel?
- Origin is detected on 11× as many Shopify stores as Sentinel: 96 vs 9 as of Nov 9, 2026.
- What features does each app list that the other doesn’t?
- Origin lists 2 the others don’t mention, such as Data export, Funnel analysis. Sentinel lists 7 the others don’t mention, such as Activity tracking, AI insights, GDPR compliance, Lifetime value (LTV). A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.