Order Routing Plus vs SmartFulfill
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026.
The short answer
- Paid plans start at $19.95/month for Order Routing Plus and $49/month for SmartFulfill.
- Order Routing Plus lists 12 features SmartFulfill’s listing doesn’t mention, including Conditional logic, Custom triggers, Customer segments.
Head to head
Professional Plan
- · $20 for each 200 additional orders
- · Includes 100 orders/month
- · Includes all features
- · Volume discount at 2,000+ orders/month
Starter
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureDo you fulfill orders using multiple warehouses, locations or 3PL partners, but need advanced order routing rules with complete transparency and predictable outcomes? Reduce shipping costs, eliminate manual errors, and cut transit time with automated order routing that intelligently splits and assigns orders across multiple Shopify locations.
Intelligent order routing for multi-location Shopify merchants. Application features include automated assignment, manual review queue, real-time analytics, and enterprise security. Perfect for warehouses, retail chains, and DTC brands. Setup takes minutes.
- Automatically assign and route orders to the correct fulfillment location
- Set up advanced rules based on inventory, shipping location, product & more
- Minimize split shipments & fulfill efficiently based on transparent algorithms
- Improve sell-through by routing orders to locations with overstocked products
- Automates fulfillment by proximity, inventory, and custom rules you define
- Tracks shipping costs saved and routing performance with real-time data
- Review queue for edge cases requiring human judgment with one-click assign
- Smart rule engine: route by location, inventory, shipping method, tags, and more
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Order Routing Plus |  SmartFulfill |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Order Routing Plus | SmartFulfill |
|---|---|---|
| App Store rating | Not published | 2.0 ★ |
| App Store reviews | Not published | 1 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Order Routing Plus | SmartFulfill |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $19.95/month(ahead) | $49/month |
| Longest free trial | 14 days | 7 days |
| Plans listed | 1 | 1 |
Listing
| Measure | Order Routing Plus | SmartFulfill |
|---|---|---|
| Shopify category rank | #170 | #565 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 27, 2026 | Jan 2, 2026 |
| Languages | 1 | 1 |
| Developer | Mochibase | Orchestra Prime |
FAQ
Order Routing Plus and SmartFulfill: common questions
- Is Order Routing Plus or SmartFulfill cheaper?
- Paid plans start at $19.95/month for Order Routing Plus and $49/month for SmartFulfill. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Order Routing Plus lists 12 the others don’t mention, such as Conditional logic, Custom triggers, Customer segments, Customer tags. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.