OptiStep vs Pop Convert ‑ Pop Ups, Banners

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for OptiStep, Nov 10, 2026 for Pop Convert.

The short answer

  • Only Pop Convert lists a free plan. Paid plans start at $9.99/month for OptiStep and $15/month for Pop Convert.
  • Pop Convert lists 52 features OptiStep’s listing doesn’t mention, including A/B testing, Abandoned cart, AI generation.

Head to head

Detected stores

OptiStep: —
Pop Convert: 8,935

App Store reviews

OptiStep: —
Pop Convert: 8,681

Stores added, 28 days

OptiStep: —
Pop Convert: 315
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Popups, Banners, Free Shipping Bar, Exit Intent, Emails & SMS

Categories
  • Discounts
  • Email marketing
  • Email marketing
  • Pop-ups
Languages
  • English
  • English
  • Spanish
Launched
Aug 12, 2025
Feb 22, 2021
Built for Shopify
Not badged
Built for Shopify
Reviews per month
—
27 last full month
Detected stores
0active installs
8,935active installs
  • Real Betis Balompié
  • GUESS PANAMA | WEB OFICIAL
  • Hasselblad Inc.
  • Bagallery
  • Shop Thomas Rhett
+8,930 more
Most common store size
—
11-50 products24%
Top countries
—
  • United States19%
  • United Kingdom6%
  • Australia4%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0100200DecFebAprJunAugOctPop Convert ‑ Pop Ups, Banners: 143 reviews in December 2025Pop Convert ‑ Pop Ups, Banners: 121 reviews in January 2026Pop Convert ‑ Pop Ups, Banners: 109 reviews in February 2026Pop Convert ‑ Pop Ups, Banners: 81 reviews in March 2026Pop Convert ‑ Pop Ups, Banners: 112 reviews in April 2026Pop Convert ‑ Pop Ups, Banners: 42 reviews in May 2026Pop Convert ‑ Pop Ups, Banners: 46 reviews in June 2026Pop Convert ‑ Pop Ups, Banners: 54 reviews in July 2026Pop Convert ‑ Pop Ups, Banners: 37 reviews in August 2026Pop Convert ‑ Pop Ups, Banners: 25 reviews in September 2026Pop Convert ‑ Pop Ups, Banners: 27 reviews in October 2026
OptiStepPop ConvertCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $9.99 to $19.99/month
From $0 to $79/month
Plans
Starter Plan$9.99/month
7-day free trial
  • · 1 Active Bundle at a time
  • · 1 Active Promotion at a time
  • · Analytics dashboard
  • · Cart + Product recommendations
  • · Countdown timers + exit intent
  • · Popup email/SMS capture
Pro Plan$19.99/month
7-day free trial
  • · Advanced recommendations
  • · Audience targeting & segmentation
  • · Full analytics + insights
  • · Priority support
  • · Scheduling & automation (Email/SMS)
  • · Unlimited bundles
For new storesFree
  • · 1,000 visitors & 50 subscribers / mo
  • · Email & phone capture to customer list
  • · Exit-intent, scroll & timer triggers
  • · Live in 2 minutes, no code required
  • · Popups & smart bars, unlimited displays
  • · Under 15KB - no page speed hit
Shopify Basic$15/month
90-day free trial
  • · 24/7 live chat support
  • · Advanced targeting & audience rules
  • · Exit-intent, scroll & timer triggers
  • · Social proof popups
  • · Under 15KB - no page speed hit
  • · Unlimited visitors & subscribers
Shopify Grow$29/month
90-day free trial
  • · 24/7 live chat support
  • · Advanced targeting & audience rules
  • · Exit-intent, scroll & timer triggers
  • · Social proof popups
  • · Under 15KB - no page speed hit
  • · Unlimited visitors & subscribers
Shopify Advanced$79/month
90-day free trial
  • · 24/7 live chat support
  • · Advanced targeting & audience rules
  • · Exit-intent, scroll & timer triggers
  • · Shopify Plus stores: $129/month
  • · Social proof popups
  • · Under 15KB - no page speed hit
Coverage
0 of 74 features0%
74 of 74 features100%
Unique strengths
—
  • A/B testing
  • Abandoned cart
  • AI generation
  • Analytics
  • +48 more
Email marketing
0%0/42
100%42/42
Campaign types
0%0/20
100%20/20
Managing campaigns
0%0/22
100%22/22
Pop-ups
0%0/32
100%32/32
Managing pop-ups
0%0/20
100%20/20
Pop-up types
0%0/12
100%12/12
0074onlybothonly
OptiStepPop Convert74 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Shopify Flow
How it sells itself

OptiStep helps merchants increase revenue with targeted pop-ups, bundles, and time-sensitive offers across product, cart, and thank-you pages. Popups can be triggered by scroll, time delay, or exit intent, and capture email/SMS subscribers with automatic promo codes.

Make storewide announcements, capture emails & phone numbers, recover carts, and boost revenue with beautiful popups, smart bars, banners, and gamified campaigns that blend seamlessly into any Shopify theme. A clean and intuitive editor makes customizing your designs a breeze. Lightning-fast performance (<50ms load) and real human support in under 2 minutes, 24/7.

Key points
  • Show targeted product suggestions on product, cart, and thank-you pages
  • Create time-limited promotions with countdowns and urgency widgets
  • Build personalized funnels using tags, collections, and cart data
  • Capture emails or SMS with customizable opt-in forms
  • Smart Bars to show specific and important information all the time
  • Pop Ups to capture leads, announce a new coupon, or just shoot a message
  • Share a coupon, an announcement, or drive traffic to a special link
  • Fully customizable styles for all pop ups, smart bars, and more
Screenshots
Image Four
Img OneImage TwoImage Three
24/7 live customer support
Simple yet advanced campaign editorPop ups, Banners, Smart Bars, Emails and more...Grow your contact list

Installed with

OptiStepNo rating yetPop Convert4.9(8,681)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureOptiStepPop Convert
Detected storesNot published8,935as of Nov 10, 2026
Net store change, 28 days0estimated+162estimated
Stores added, 28 daysNot enough data315new and returning
Big-brand shareNot enough data9%of stores of known size
Top store categoriesNot publishedApparel & Accessories, Health & Beauty, Home & Garden
Top store countriesNot publishedUnited States, United Kingdom, Australia

Reviews

MeasureOptiStepPop Convert
App Store ratingNot published4.9 ★
App Store reviewsNot published8,681
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough data7%

Pricing

MeasureOptiStepPop Convert
Free planNot listedYes
Lowest paid monthly plan$9.99/month(ahead)$15/month
Longest free trial7 days90 days
Plans listed24

Listing

MeasureOptiStepPop Convert
Shopify category rank#1002in Discounts#7in Pop-ups
Shopify App ChartsNot on this week’s charts#83 on the Shoplist 100
Built for ShopifyNoYes
LaunchedAug 12, 2025Feb 22, 2021
Languages1English2English, Spanish
DeveloperbluzalePop Convert

FAQ

OptiStep and Pop Convert: common questions

Is OptiStep or Pop Convert cheaper?
Only Pop Convert lists a free plan. Paid plans start at $9.99/month for OptiStep and $15/month for Pop Convert. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Pop Convert lists 52 the others don’t mention, such as A/B testing, Abandoned cart, AI generation, Analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for OptiStep, Nov 10, 2026 for Pop Convert; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for OptiStep, Nov 10, 2026 for Pop Convert. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.