OptiStep vs Pop Convert ‑ Pop Ups, Banners
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for OptiStep, Nov 10, 2026 for Pop Convert.
The short answer
- Only Pop Convert lists a free plan. Paid plans start at $9.99/month for OptiStep and $15/month for Pop Convert.
- Pop Convert lists 52 features OptiStep’s listing doesn’t mention, including A/B testing, Abandoned cart, AI generation.
Head to head
Popups, Banners, Free Shipping Bar, Exit Intent, Emails & SMS
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter Plan
- · 1 Active Bundle at a time
- · 1 Active Promotion at a time
- · Analytics dashboard
- · Cart + Product recommendations
- · Countdown timers + exit intent
- · Popup email/SMS capture
Pro Plan
- · Advanced recommendations
- · Audience targeting & segmentation
- · Full analytics + insights
- · Priority support
- · Scheduling & automation (Email/SMS)
- · Unlimited bundles
For new stores
- · 1,000 visitors & 50 subscribers / mo
- · Email & phone capture to customer list
- · Exit-intent, scroll & timer triggers
- · Live in 2 minutes, no code required
- · Popups & smart bars, unlimited displays
- · Under 15KB - no page speed hit
Shopify Basic
- · 24/7 live chat support
- · Advanced targeting & audience rules
- · Exit-intent, scroll & timer triggers
- · Social proof popups
- · Under 15KB - no page speed hit
- · Unlimited visitors & subscribers
Shopify Grow
- · 24/7 live chat support
- · Advanced targeting & audience rules
- · Exit-intent, scroll & timer triggers
- · Social proof popups
- · Under 15KB - no page speed hit
- · Unlimited visitors & subscribers
Shopify Advanced
- · 24/7 live chat support
- · Advanced targeting & audience rules
- · Exit-intent, scroll & timer triggers
- · Shopify Plus stores: $129/month
- · Social proof popups
- · Under 15KB - no page speed hit
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureOptiStep helps merchants increase revenue with targeted pop-ups, bundles, and time-sensitive offers across product, cart, and thank-you pages. Popups can be triggered by scroll, time delay, or exit intent, and capture email/SMS subscribers with automatic promo codes.
Make storewide announcements, capture emails & phone numbers, recover carts, and boost revenue with beautiful popups, smart bars, banners, and gamified campaigns that blend seamlessly into any Shopify theme. A clean and intuitive editor makes customizing your designs a breeze. Lightning-fast performance (<50ms load) and real human support in under 2 minutes, 24/7.
- Show targeted product suggestions on product, cart, and thank-you pages
- Create time-limited promotions with countdowns and urgency widgets
- Build personalized funnels using tags, collections, and cart data
- Capture emails or SMS with customizable opt-in forms
- Smart Bars to show specific and important information all the time
- Pop Ups to capture leads, announce a new coupon, or just shoot a message
- Share a coupon, an announcement, or drive traffic to a special link
- Fully customizable styles for all pop ups, smart bars, and more








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | OptiStep | Pop Convert |
|---|---|---|
| Detected stores | Not published | 8,935 |
| Net store change, 28 days | 0 | +162 |
| Stores added, 28 days | Not enough data | 315 |
| Big-brand share | Not enough data | 9% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | OptiStep | Pop Convert |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 8,681 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 7% |
Pricing
| Measure | OptiStep | Pop Convert |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $9.99/month(ahead) | $15/month |
| Longest free trial | 7 days | 90 days |
| Plans listed | 2 | 4 |
Listing
| Measure | OptiStep | Pop Convert |
|---|---|---|
| Shopify category rank | #1002 | #7 |
| Shopify App Charts | Not on this week’s charts | #83 on the Shoplist 100 |
| Built for Shopify | No | Yes |
| Launched | Aug 12, 2025 | Feb 22, 2021 |
| Languages | 1 | 2 |
| Developer | bluzale | Pop Convert |
FAQ
OptiStep and Pop Convert: common questions
- Is OptiStep or Pop Convert cheaper?
- Only Pop Convert lists a free plan. Paid plans start at $9.99/month for OptiStep and $15/month for Pop Convert. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Pop Convert lists 52 the others don’t mention, such as A/B testing, Abandoned cart, AI generation, Analytics. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for OptiStep, Nov 10, 2026 for Pop Convert; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for OptiStep, Nov 10, 2026 for Pop Convert. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.















