OptiMark ‑ Image Master vs Squirai Image Optimizer

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Only Squirai Image Optimizer lists a free plan.
  • OptiMark lists 9 features Squirai Image Optimizer’s listing doesn’t mention, including Backup, Bulk edit, Format conversion.

Head to head

App Store reviews

OptiMark: —
Squirai Image Optimizer: 99
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Image Compression, ALT text, Add Watermark, Convert PNG - JPG

Categories
  • Bulk editor
  • Image editor
  • Image editor
Languages
  • English
  • English
Launched
Oct 3, 2024
May 28, 2019
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035OctDecFebAprJunOctDecSquirai Image Optimizer: 2 reviews in October 2023Squirai Image Optimizer: 3 reviews in November 2023Squirai Image Optimizer: 2 reviews in December 2023Squirai Image Optimizer: 2 reviews in January 2024Squirai Image Optimizer: 2 reviews in February 2024Squirai Image Optimizer: 1 reviews in March 2024Squirai Image Optimizer: 2 reviews in April 2024Squirai Image Optimizer: 2 reviews in May 2024Squirai Image Optimizer: 1 reviews in June 2024Squirai Image Optimizer: 1 reviews in July 2024Squirai Image Optimizer: 1 reviews in October 2024Squirai Image Optimizer: 1 reviews in December 2024
OptiMarkSquirai Image OptimizerCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $0 to $19.99/month
Plans
FreeFree to install
Explore with 25 free credits. Then 4.99$ for 200, 14.99$ for 700, 29.99$ for 1500 & 49.99$ for 2600.
Free planFree
  • · 30 days backup
  • · 50 images life-time
  • · Product, other images
Standard Plan$4.99/month
1-day free trial
  • · 400 images/month
  • · 60 days backup
  • · Compress all image types (Select images)
  • · Manual upload
Professional Plan$9.99/month
1-day free trial
  • · 1500 images/month
  • · 180 days backup
  • · Auto compression
  • · Include Standard Plan’s features
Unlimited Plan$19.99/month
1-day free trial
  • · 365 days backup
  • · All features (not limited)
  • · Unlimited images/ month
Coverage
12 of 14 features86%
5 of 14 features36%
Unique strengths
  • Backup
  • Bulk edit
  • Format conversion
  • Images
  • +5 more
  • Download
  • File upload
Bulk editor
100%4/4
0%0/4
Actions
100%2/2
0%0/2
Editable resources
100%2/2
0%0/2
Image editor
80%8/10
50%5/10
Bulk editing
60%3/5
60%3/5
Image optimization
100%5/5
40%2/5
932onlybothonly
OptiMarkSquirai Image Optimizer14 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Optimark - Image Master helps Shopify store owners efficiently manage their images with ease. It offers watermarking for brand protection, image compression for faster loading, resizing for platform-specific needs, and conversion to WebP format for performance. By optimizing images, merchants can enhance their site speed, improve SEO, and provide a seamless customer experience, all while saving time and effort.

The app minimizes your image weight while maintaining the image quality. The app can compress product images, other images. The compression action can be done manually or in bulk. You can select separate products or all collections and check the preview before hitting the Start button. Images with optimized can help to improve SEO and get better ranking in Google Image Search.

Key points
  • Protect your visuals with custom watermarks to maintain brand identity.
  • Safeguard your images with unlimited backups, ensuring you never lose them.
  • Compress images without losing quality, enhancing site speed and performance.
  • Quickly resize your images to fit any platform or device requirement.
  • Image Compression
  • Automatically Updating ALT Text To Improve SEO Ranking
  • Convert Image Format From PNG To JPG
  • Display Text-Based Watermarks On Images
Screenshots
Bulk Edit
Check what you purchasedEasy task managementoptimark - image master app feature list
Manually upload and compress any images
Add text-based watermark to imagesEasy step-by-step instruction to optimize imageOptimize your images

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureOptiMarkSquirai Image Optimizer
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureOptiMarkSquirai Image Optimizer
App Store ratingNot published4.2 ★
App Store reviewsNot published99
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureOptiMarkSquirai Image Optimizer
Free planNot listedYes
Lowest paid monthly planNo monthly plan listed$4.99/month
Longest free trialNot listed1 days
Plans listed14

Listing

MeasureOptiMarkSquirai Image Optimizer
Shopify category rank#289in Image editor#103(ahead)in Image editor
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedOct 3, 2024May 28, 2019
Languages1English1English
DeveloperMDSKRUMISquirai Technology Ltd.

FAQ

OptiMark and Squirai Image Optimizer: common questions

Is OptiMark or Squirai Image Optimizer cheaper?
Only Squirai Image Optimizer lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
OptiMark lists 9 the others don’t mention, such as Backup, Bulk edit, Format conversion, Images. Squirai Image Optimizer lists 2 the others don’t mention, such as Download, File upload. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.