Optim Feed ‑ Meta Google Bing vs PixelFeed
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 24, 2026 for Optim Feed, Nov 9, 2026 for PixelFeed.
The short answer
- Paid plans start at $29.99/month for Optim Feed and $20/month for PixelFeed.
- PixelFeed lists 9 features Optim Feed’s listing doesn’t mention, including Ad spend, Conversion tracking, Cost per acquisition.
Head to head
Generate a Facebook Product Feed from your Shopify Products
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Standard Plan
- · Auto-updating feeds, including large cat
- · Live preview with image and title rules
- · Market-specific prices, catalogs, and cu
- · Meta, Google, Bing, and custom XML feeds
Standard
- · Custom Field Mapping
- · Email Support
- · Hourly Sync (+5 USD)
- · Manual Sync Available, Auto Sync 24Hrs
- · Sold Count & Bestsellers (up to 60 days)
- · Supports up to 500 Products
Grow
- · Email Support
- · Everything in Standard
- · Plus CSV Export
- · Supports up to 1000 Products
Advance
- · Choose Feed Images
- · Everything in Grow
- · Free Hourly Sync
- · Priority Email Support
- · Supports up to 2000 Products
Advance Plus
- · Everything in Advance
- · Free Hourly Sync
- · Priority Email Support
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureOptim Feed builds an auto-updating catalog XML feed from Shopify for Meta Commerce Manager, Google Merchant Center, Bing, and custom XML. Multiple feeds per shop. Filter by market, catalog, and country with local-currency prices. Live-preview real products, plus image and title replacement rules. Video URLs for Meta Dynamic Product Ads. Variant items, GTINs from barcodes, custom product-link domains.
PixelFeed turns your catalog into always-current product feeds. Every in-stock variant becomes a feed item with discount, color, size, material, and stock details, refreshed hourly or on demand. Map custom labels to sold quantity, bestseller rank, discount, or availability ratio.
- Customize product titles with variant titles, vendor names, and separators.
- Filter feed to include products from a specific collection.
- Map 5 custom labels with product information like inventory level & tags.
- Hourly automatic feed updates, plus manual updates any time
- Custom labels from sold quantity, bestseller rank and availability ratio
- Promo image templates with badges, prices and frames, made per variant
- Only in-stock variants, with discount, color, size, and stock details
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Optim Feed | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Optim Feed | |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 10 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Optim Feed | |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $29.99/month | $20/month(ahead) |
| Longest free trial | 14 days | 7 days |
| Plans listed | 1 | 4 |
Listing
| Measure | Optim Feed | |
|---|---|---|
| Shopify category rank | #124 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 16, 2018 | Nov 9, 2026 |
| Languages | 1 | 1 |
| Developer | OptimCommerce | Nexera Commerce Engineering |
FAQ
Optim Feed and PixelFeed: common questions
- Is Optim Feed or PixelFeed cheaper?
- Paid plans start at $29.99/month for Optim Feed and $20/month for PixelFeed. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- PixelFeed lists 9 the others don’t mention, such as Ad spend, Conversion tracking, Cost per acquisition, Performance tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 24, 2026 for Optim Feed, Nov 9, 2026 for PixelFeed; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 24, 2026 for Optim Feed, Nov 9, 2026 for PixelFeed. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.