North Star Metric vs Origin: Attribution & Profit
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- Origin is detected on 96× as many Shopify stores as North Star Metric: 96 vs 1 as of Nov 9, 2026.
- Only North Star Metric lists a free plan. Paid plans start at $99/month for North Star Metric and $29/month for Origin.
- North Star Metric lists 8 features Origin’s listing doesn’t mention, including Activity tracking, AI insights, Cohort analysis.
Head to head
- United States
- Czechia
- India
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Growth
Scale
Pro
- · 1-year attribution window
- · 2,000 orders/month
- · Custom costs & profit tracking
- · MCP server
- · Meta Ads & Google Ads integration
- · Multi-touch attribution
Platinum
- · 1-year attribution window
- · 10,000 orders/month
- · Custom costs & profit tracking
- · MCP server
- · Meta Ads & Google Ads integration
- · Multi-touch attribution
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMost attribution tools rely on cookies that Safari deletes after 7 days. North Star Metric uses server-side fingerprinting to identify returning visitors without cookies. Every match is verified server-side. No statistical modeling, no guesswork. When we say a Meta ad drove a purchase, we prove it. Install the tracking pixel in one click.
Origin improves your order attribution data and tracks more orders than regular analytics. Beat ad blockers, cookie banners, and iOS 14 limitations with our server side attribution system. Get metrics you can't normally see: LTV, new vs. return customers, net profit, and true ROAS (including LTV) for each ad, campaign, & UTM link.
- Server-side tracking that works after iOS 14 — no cookies needed
- First-touch and last-touch attribution across Meta, Google, and TikTok
- Real-time orders dashboard with customer RFM segmentation and cohort analysis
- Reliable and accurate UTM analytics
- Instant order attribution - no need to wait days to see results
- Quickly find your top-performing sources and campaigns
- Generate UTM links and snippets that plug directly into FB Ads
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  North Star Metric |  Origin |
|---|---|---|
| Detected stores | 1 | 96(ahead) |
| Net store change, 28 days | 0 | +4 |
| Stores added, 28 days | Not enough data | 4 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories | Health & Beauty, Sporting Goods, Apparel & Accessories |
| Top store countries | Not published | United States, Czechia, India |
Reviews
| Measure | North Star Metric | Origin |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 34 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | North Star Metric | Origin |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $99/month | $29/month(ahead) |
| Longest free trial | Not listed | 14 days |
| Plans listed | 3 | 2 |
Listing
| Measure | North Star Metric | Origin |
|---|---|---|
| Shopify category rank | Not enough data | #40 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | Yes |
| Launched | May 25, 2026 | Nov 11, 2022 |
| Languages | 1 | 1 |
| Developer | North Star Metric | Origin Attribution |
FAQ
North Star Metric and Origin: common questions
- Which is more popular, North Star Metric or Origin?
- Origin is detected on 96× as many Shopify stores as North Star Metric: 96 vs 1 as of Nov 9, 2026.
- Is North Star Metric or Origin cheaper?
- Only North Star Metric lists a free plan. Paid plans start at $99/month for North Star Metric and $29/month for Origin. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- North Star Metric lists 8 the others don’t mention, such as Activity tracking, AI insights, Cohort analysis, GDPR compliance. Origin lists 5 the others don’t mention, such as Data export, Funnel analysis, Purchase tracking, ROAS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.