MAG: Product Reviews vs TheWordOfMouth

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 7, 2026 for MAG, Oct 13, 2026 for TheWordOfMouth.

The short answer

  • Both list a free plan. Paid plans start at $5.99/month for MAG and $50/month for TheWordOfMouth.
  • MAG lists 13 features TheWordOfMouth’s listing doesn’t mention, including Automations, Conversion tracking, Custom notifications.

Head to head

Detected stores

MAG: 793
TheWordOfMouth: —

App Store reviews

MAG: 155
TheWordOfMouth: —

Stores added, 28 days

MAG: 2
TheWordOfMouth: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Social proof
  • Product reviews
  • Product reviews
  • Social proof
Languages
  • English
  • French
  • German
  • Chinese (Traditional)
  • +20 more
  • English
Launched
May 1, 2023
May 29, 2026
Built for Shopify
Built for Shopify
Not badged
Reviews per month
2 last full month
—
Detected stores
793active installs
  • Drawings By Trent
  • The Budget Mom
  • Union Binding Company
  • Wilde Brands
  • Miniatura
+788 more
0active installs
Most common store size
11-50 products31%
—
Top countries
  • United States35%
  • United Kingdom5%
  • Australia5%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510OctDecFebAprJunAugSepMAG: Product Reviews: 7 reviews in October 2025MAG: Product Reviews: 3 reviews in November 2025MAG: Product Reviews: 5 reviews in December 2025MAG: Product Reviews: 4 reviews in January 2026MAG: Product Reviews: 3 reviews in February 2026MAG: Product Reviews: 1 reviews in March 2026MAG: Product Reviews: 5 reviews in April 2026MAG: Product Reviews: 2 reviews in May 2026MAG: Product Reviews: 3 reviews in June 2026MAG: Product Reviews: 1 reviews in July 2026MAG: Product Reviews: 3 reviews in August 2026MAG: Product Reviews: 2 reviews in September 2026
MAGTheWordOfMouthCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $14.99/month
From $0 to $50/month
Plans
Forever FreeFree
  • · 50 orders review request
  • · AI-Features For 3 days trial
  • · All widgets (Pop-up)
  • · Custom CSS
  • · Google Rich Snippet
  • · Import Reviews
Basic$5.99/month
7-day free trial
  • · 200 orders review request
  • · AI-Features For 3 days trial
  • · Custom Email Template
  • · Discount code
  • · Free+
  • · Klaviyo Integration
Pro$14.99/month
7-day free trial
  • · 1500 orders review request
  • · Basic+
  • · Dedicated account manager
  • · Fully customizable widgets
  • · Generate Review Summery Using AI
  • · Generate Review Using AI
Free PlanFree
  • · Brand Reviews
  • · Product Review Import
  • · Sidebar Badge
  • · Unlimited photos & review display
Basic Plan$50/month
  • · Brand Reviews
  • · Instagram
  • · Product Review Import
  • · Sidebar Badge
  • · Unlimited photos & review display
  • · Video Widgets (Unlimited Videos)
Coverage
32 of 33 features97%
20 of 33 features61%
Unique strengths
  • Automations
  • Conversion tracking
  • Custom notifications
  • Email requests
  • +9 more
  • UGC
Product reviews
100%25/25
60%15/25
Display options
100%16/16
69%11/16
Ways to collect reviews
100%9/9
44%4/9
Social proof
88%7/8
63%5/8
Analytics
100%1/1
0%0/1
Content types
75%3/4
75%3/4
Display options
100%3/3
67%2/3
13191onlybothonly
MAGTheWordOfMouth33 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Shopify Flow
  • Judge Me
  • Hulk Product Reviews
  • Product Reviews
  • Klaviyo
  • SMTP Integration
—
How it sells itself

Build trust and increase conversions by showcasing authentic customer feedback with MAG: Product Review. The app supports star ratings, photos, videos, and review badges, so your store can highlight rich, engaging reviews that influence buying decisions. This app is built to integrate seamlessly with Shopify themes and comes with automated review requests, customizable widgets, and strong SEO enhancements.

Getting traffic is hard enough. But if visitors don't trust you, they just leave. Word of Mouth fixes that. We help you collect photo, video and audio reviews, show trust widgets, display real time social proof and send coupons to bring customers back. Everything matches your brand and setup takes minutes. If you run a D2C brand and lose sales because people hesitate, this app is built for you.

Key points
  • Unlimited review requests via email with customizable templates on auto-pilot
  • Use widgets, carousels, badges; boost SEO with structured data and rich snippets
  • Share reviews on Facebook, LinkedIn, Twitter, boosting visibility and engagement
  • Manage, edit, import, and categorize product reviews with management dashboard
  • Display star ratings and customer reviews on product pages
  • Widgets to create urgency and social proof
  • Embed Instagram feeds and real customer videos on your store
  • Import existing reviews via CSV in bulk
Screenshots
Stay on brand with more customizations
Put your reviews everywhere you sellReviews that will boost salesCollect More Visual Reviews
Build Trust
ReviewsFeature MediaFeedback Collection

Installed with

MAG4.4(155)TheWordOfMouthNo rating yet

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMAGTheWordOfMouth
Detected stores793as of Nov 7, 2026Not published
Net store change, 28 days−5estimated0estimated
Stores added, 28 days2new and returningNot enough data
Big-brand share7%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Food, Beverages & TobaccoNot published
Top store countriesUnited States, United Kingdom, AustraliaNot published

Reviews

MeasureMAGTheWordOfMouth
App Store rating4.4 ★Not published
App Store reviews155Not published
New reviews, 28 days0Not enough data
Reviewers a year or more in87%Not enough data

Pricing

MeasureMAGTheWordOfMouth
Free planYesYes
Lowest paid monthly plan$5.99/month(ahead)$50/month
Longest free trial7 daysNot listed
Plans listed32

Listing

MeasureMAGTheWordOfMouth
Shopify category rank#50(ahead)in Product reviews#412in Product reviews
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyYesNo
LaunchedMay 1, 2023May 29, 2026
Languages24English, French, German1English
DeveloperMyAppGurusTheWordOfMouth

FAQ

MAG and TheWordOfMouth: common questions

Is MAG or TheWordOfMouth cheaper?
Both list a free plan. Paid plans start at $5.99/month for MAG and $50/month for TheWordOfMouth. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
MAG lists 13 the others don’t mention, such as Automations, Conversion tracking, Custom notifications, Email requests. TheWordOfMouth lists 1 the others don’t mention, such as UGC. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 7, 2026 for MAG, Oct 13, 2026 for TheWordOfMouth; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 7, 2026 for MAG, Oct 13, 2026 for TheWordOfMouth. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.