MAG: Product Reviews vs TheWordOfMouth
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 7, 2026 for MAG, Oct 13, 2026 for TheWordOfMouth.
The short answer
- Both list a free plan. Paid plans start at $5.99/month for MAG and $50/month for TheWordOfMouth.
- MAG lists 13 features TheWordOfMouth’s listing doesn’t mention, including Automations, Conversion tracking, Custom notifications.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Forever Free
- · 50 orders review request
- · AI-Features For 3 days trial
- · All widgets (Pop-up)
- · Custom CSS
- · Google Rich Snippet
- · Import Reviews
Basic
- · 200 orders review request
- · AI-Features For 3 days trial
- · Custom Email Template
- · Discount code
- · Free+
- · Klaviyo Integration
Pro
- · 1500 orders review request
- · Basic+
- · Dedicated account manager
- · Fully customizable widgets
- · Generate Review Summery Using AI
- · Generate Review Using AI
Free Plan
- · Brand Reviews
- · Product Review Import
- · Sidebar Badge
- · Unlimited photos & review display
Basic Plan
- · Brand Reviews
- · Product Review Import
- · Sidebar Badge
- · Unlimited photos & review display
- · Video Widgets (Unlimited Videos)
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBuild trust and increase conversions by showcasing authentic customer feedback with MAG: Product Review. The app supports star ratings, photos, videos, and review badges, so your store can highlight rich, engaging reviews that influence buying decisions. This app is built to integrate seamlessly with Shopify themes and comes with automated review requests, customizable widgets, and strong SEO enhancements.
Getting traffic is hard enough. But if visitors don't trust you, they just leave. Word of Mouth fixes that. We help you collect photo, video and audio reviews, show trust widgets, display real time social proof and send coupons to bring customers back. Everything matches your brand and setup takes minutes. If you run a D2C brand and lose sales because people hesitate, this app is built for you.
- Unlimited review requests via email with customizable templates on auto-pilot
- Use widgets, carousels, badges; boost SEO with structured data and rich snippets
- Share reviews on Facebook, LinkedIn, Twitter, boosting visibility and engagement
- Manage, edit, import, and categorize product reviews with management dashboard
- Display star ratings and customer reviews on product pages
- Widgets to create urgency and social proof
- Embed Instagram feeds and real customer videos on your store
- Import existing reviews via CSV in bulk








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | MAG | TheWordOfMouth |
|---|---|---|
| Detected stores | 793 | Not published |
| Net store change, 28 days | −5 | 0 |
| Stores added, 28 days | 2 | Not enough data |
| Big-brand share | 7% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | MAG | TheWordOfMouth |
|---|---|---|
| App Store rating | 4.4 ★ | Not published |
| App Store reviews | 155 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | 87% | Not enough data |
Pricing
| Measure | MAG | TheWordOfMouth |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $5.99/month(ahead) | $50/month |
| Longest free trial | 7 days | Not listed |
| Plans listed | 3 | 2 |
Listing
| Measure | MAG | TheWordOfMouth |
|---|---|---|
| Shopify category rank | #50(ahead) | #412 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | May 1, 2023 | May 29, 2026 |
| Languages | 24 | 1 |
| Developer | MyAppGurus | TheWordOfMouth |
FAQ
MAG and TheWordOfMouth: common questions
- Is MAG or TheWordOfMouth cheaper?
- Both list a free plan. Paid plans start at $5.99/month for MAG and $50/month for TheWordOfMouth. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MAG lists 13 the others don’t mention, such as Automations, Conversion tracking, Custom notifications, Email requests. TheWordOfMouth lists 1 the others don’t mention, such as UGC. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 7, 2026 for MAG, Oct 13, 2026 for TheWordOfMouth; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 7, 2026 for MAG, Oct 13, 2026 for TheWordOfMouth. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.















