Murex vs ShopETell
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Murex, Nov 6, 2026 for ShopETell.
The short answer
- Only ShopETell lists a free plan. Paid plans start at $99/month for Murex and $99/month for ShopETell.
- Murex lists 11 features ShopETell’s listing doesn’t mention, including Analytics, Analytics dashboard, Forecasting.
Head to head
Starter
Growth
Pro
Scale
Try
- · 1 User
- · 10 Suppliers
- · 10 Upload Directories
- · 100 MG Upload Limit
- · 2 Seasons
- · 5 Orders
Light
- · 2 Users
- · 25 Suppliers
- · 25 Upload Directories
- · 30 Orders
- · 5 Seasons
- · 500 MG Upload Limit
Standard
- · 1 GB Upload Limit
- · 10 Seasons
- · 100 Orders
- · 200 Upload Directories
- · 5 Users
- · 50 Suppliers
Premium
- · 5GB
- · Auto Hide/Delete
- · Back In Stock
- · Unlimited Directories
- · Unlimited Orders
- · Unlimited Seasons
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMurex syncs your Shopify sales and inventory data to calculate sell-through rates, sales velocity, and days of supply for every product. Products at risk of stocking out are flagged automatically based on configurable thresholds. The app generates actionable recommendations for reordering, merchandising, and advertising so you can act before problems hit your bottom line.
shopETell connects directly to your Shopify store pulling inventory, sales and customer interaction data to give the buyer a real time analytical view of what products and suppliers are performing best. shopETell also provides an indexable and searchable repository for storing content such as images and video, as well as invaluable analytical insights into sales and returns of existing products.
- Real-time sell-through rate and sales velocity tracking
- Stockout risk alerts based on configurable days-of-supply thresholds
- Reorder, merchandising, and advertising recommendations
- Automatic inventory and order sync every 15 minutes
- An indexable and searchable repository for storing images and video content
- Easy to use analytics and sell through performance of products and suppliers
- Extra add on tools to enhance your eCommerce platform








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Murex | ShopETell |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Murex | ShopETell |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Murex and ShopETell: common questions
- Is Murex or ShopETell cheaper?
- Only ShopETell lists a free plan. Paid plans start at $99/month for Murex and $99/month for ShopETell. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Murex lists 11 the others don’t mention, such as Analytics, Analytics dashboard, Forecasting, Insights. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Murex, Nov 6, 2026 for ShopETell; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Murex, Nov 6, 2026 for ShopETell. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.





