MultiLikes ‑ Multi Wishlists vs Wishl Favorites Wishlist

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 16, 2026 for MultiLikes, Nov 4, 2026 for Wishl Favorites Wishlist.

The short answer

  • On the Shopify App Store: MultiLikes 5.0 from 1 reviews and Wishl Favorites Wishlist 4.7 from 29 reviews.
  • Paid plans start at $19.99/month for MultiLikes and $9.99/month for Wishl Favorites Wishlist.
  • MultiLikes lists 1 features Wishl Favorites Wishlist’s listing doesn’t mention, including Favorites.

Head to head

App Store reviews

MultiLikes: 1
Wishl Favorites Wishlist: 29
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Let your customers keep a wishlist and keep them coming back!

Categories
  • Wishlists
  • Wishlists
Languages
  • Japanese This app is not translated into English
  • English
Launched
Aug 29, 2025
Jul 16, 2015
Built for Shopify
Not badged
Not badged
Reviews per month
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1 last full month
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510OctFebAprJulSepJulAugMultiLikes ‑ Multi Wishlists: 1 reviews in August 2026Wishl Favorites Wishlist: 2 reviews in October 2019Wishl Favorites Wishlist: 1 reviews in December 2019Wishl Favorites Wishlist: 1 reviews in February 2020Wishl Favorites Wishlist: 7 reviews in March 2020Wishl Favorites Wishlist: 2 reviews in April 2020Wishl Favorites Wishlist: 1 reviews in June 2020Wishl Favorites Wishlist: 1 reviews in July 2020Wishl Favorites Wishlist: 2 reviews in August 2020Wishl Favorites Wishlist: 2 reviews in September 2020Wishl Favorites Wishlist: 1 reviews in January 2021Wishl Favorites Wishlist: 1 reviews in July 2021Wishl Favorites Wishlist: 1 reviews in January 2022
MultiLikesWishl Favorites WishlistCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $19.99 to $799.99/month
From $9.99 to $29.99/month
Plans
Standard$19.99/month
5-day free trial
  • · Migration from your wishlist app
  • · Product wishlist
  • · Restock, low-stock, price-drop alerts
  • · Shopify Flow triggers and actions
Advance$49.99/month
5-day free trial
  • · Brand Flow triggers and actions
  • · Brand wishlist (metaobjects)
  • · Everything in Standard
  • · Store Flow triggers and actions
  • · Store wishlist (metaobjects)
Pro$99.99/month
5-day free trial
  • · Blog article wishlist
  • · Collection wishlist
  • · Everything in Advance
  • · Flow triggers and actions: all types
  • · Page wishlist
Enterprise$799.99/month
  • · Contact us for details
  • · Custom development for your needs
  • · Dedicated support contact
  • · Every wishlist type
  • · Private support channel
  • · e.g. BigQuery export, custom Flow
Basic$9.99/month
15-day free trial
  • · Up to 2,000 new wishlists per month + email reminders.
Premium$17.99/month
15-day free trial
  • · Up to 4,000 new wishlists per month + 2,000 email reminders.
Premium Plus$29.99/month
15-day free trial
  • · Up to 22,000 new wishlists per month + 6,000 email reminders.
Coverage
1 of 1 features100%
0 of 1 features0%
Unique strengths
  • Favorites
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Wishlists
100%1/1
0%0/1
List types
100%1/1
0%0/1
100onlybothonly
MultiLikesWishl Favorites Wishlist1 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

MultiLikes lets logged-in shoppers save not just products but also brands, stores, collections, articles and pages. Saved items go into customer metafields, ready for segments and Shopify Flow: new arrivals from a saved brand, store events, or back-in-stock, low-stock and price-drop alerts by email, SMS, LINE or push through your existing tools.

Wishl App enhances the shopping experience and builds customer loyalty. Shoppers can start a wishlist with one click, and sign up to save it permanently. Sharing is easy, and notes allow for annotations. Mobile-responsive design and price drop tracking provide added convenience. Wishlist email reminders keep customers engaged and can help close more sales.

Key points
  • お気に入り機能を拡張し、「商品」だけでなく、「ブランド」「店舗」「ブログ記事」などのお気に入り登録が可能になりました。
  • 自分が登録しているお気に入り情報は「お気に入り一覧」ページから確認が可能です。
  • お気に入り情報は、顧客データに入るため、「お気に入り」を横断して、パーソナライズ施策(CRM施策)が実現可能です
  • Shopify Flowの各種「トリガー」「アクション」の用意があるため、CRM施策を自動で実現が可能です
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Screenshots
MultiLikes|コレクションお気に入り
MultiLikes|CRM強化MultiLikes|商品・ブランドお気に入りMultiLikes|ブランドお気に入り
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All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMultiLikesWishl Favorites Wishlist
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMultiLikesWishl Favorites Wishlist
App Store rating5.0 ★(ahead)4.7 ★
App Store reviews129(ahead)
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMultiLikesWishl Favorites Wishlist
Free planNot listedNot listed
Lowest paid monthly plan$19.99/month$9.99/month(ahead)
Longest free trial5 days15 days
Plans listed43

Listing

MeasureMultiLikesWishl Favorites Wishlist
Shopify category rank#54(ahead)in Wishlists#237in Wishlists
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 29, 2025Jul 16, 2015
Languages1Japanese This app is not translated into English1English
DeveloperBouquet株式会社(Bouquet Inc.)Golden Rule Ventures

FAQ

MultiLikes and Wishl Favorites Wishlist: common questions

Is MultiLikes or Wishl Favorites Wishlist cheaper?
Paid plans start at $19.99/month for MultiLikes and $9.99/month for Wishl Favorites Wishlist. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, MultiLikes or Wishl Favorites Wishlist?
On the Shopify App Store: MultiLikes 5.0 from 1 reviews and Wishl Favorites Wishlist 4.7 from 29 reviews.
What features does each app list that the other doesn’t?
MultiLikes lists 1 the others don’t mention, such as Favorites. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 16, 2026 for MultiLikes, Nov 4, 2026 for Wishl Favorites Wishlist; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 16, 2026 for MultiLikes, Nov 4, 2026 for Wishl Favorites Wishlist. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.