Mugshot Bot vs PreviewBuilder: Link Image

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Paid plans start at $9/month for Mugshot Bot and $4.99/month for PreviewBuilder.
  • PreviewBuilder lists 2 features Mugshot Bot’s listing doesn’t mention, including Images, Metafields editor.

Head to head

App Store reviews

Mugshot Bot: —
PreviewBuilder: 7
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Product display - Other
  • Metafields
  • Images and media - Other
Languages
—
  • English
Launched
Aug 9, 2023
Jul 5, 2022
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012JanMarJunSepMarMayJunPreviewBuilder: Link Image: 2 reviews in January 2024PreviewBuilder: Link Image: 1 reviews in March 2024PreviewBuilder: Link Image: 2 reviews in June 2024PreviewBuilder: Link Image: 1 reviews in September 2024PreviewBuilder: Link Image: 2 reviews in March 2025PreviewBuilder: Link Image: 1 reviews in May 2025PreviewBuilder: Link Image: 1 reviews in June 2026
Mugshot BotPreviewBuilderCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$9/month
From $4.99 to $49.99/month
Plans
Mugshotbot Pro$9/month
30-day free trial
  • · All premium and custom themes
  • · Automated URL-based image generator
  • · Images without Mugshot Bot branding
  • · Unlimited image impressions / page
Basic$4.99/month
14-day free trial
  • · 14-day free trial
  • · Built-in templates
  • · Delayed update of preview on changes
  • · Template Editor
  • · Up to 1000 active products
Startup$14.99/month
14-day free trial
  • · 14-day free trial
  • · Built-in templates
  • · Instant preview update on changes
  • · Template Editor
  • · Up to 10000 active products
Business$49.99/month
14-day free trial
  • · 14-day free trial
  • · Built-in templates
  • · Instant preview update on changes
  • · Template Editor
  • · Up to 50000 active products
Coverage
0 of 2 features0%
2 of 2 features100%
Unique strengths
—
  • Images
  • Metafields editor
Metafields
0%0/2
100%2/2
Management tools
0%0/1
100%1/1
Metafield types
0%0/1
100%1/1
002onlybothonly
Mugshot BotPreviewBuilder2 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Facebook
  • Whatsapp
  • Twitter
  • Pinterest
  • Messenger
  • Open Graph
How it sells itself

Mugshot Bot automatically generates beautiful preview images of each of your product's individual store page, when sharing the link url to friends or on Social Media. It makes each product link look more representative to the product itself, making it more appealing to click and actually enter your store page.

Customise link preview image, social share thumbnail, and OG image for your store. Auto generate beautiful social media images with templates or a visual editor — add logo, price, sale badge, brand colors. Create stunning link preview for Facebook, WhatsApp, Twitter/X, Pinterest, Instagram, iMessage, Messenger, Telegram, LinkedIn. No code, no open graph knowledge needed.

Key points
  • Take control over how your products are displayed when shared on Social Media
  • Display the main product image, the price and, if you have it, a sale price
  • Customize the template with different colors and backgrounds
  • Create more engaging preview images to help promote your products
  • Auto-generate beautiful previews for your product links on social networks
  • You can choose from several predefined templates or create your own
  • Customize templates or use our simple editor to create unique product images
  • Our app can operate in a 100% read-only mode! No write permissions required
Screenshots
Example of how you can personalize your designs
Example of how you can customize it in your storeExample of what we help you to accomplish
Simple and Powerful Template Editor
Ready-Made TemplatesWorks In All Messengers

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMugshot BotPreviewBuilder
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMugshot BotPreviewBuilder
App Store ratingNot published4.9 ★
App Store reviewsNot published7
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMugshot BotPreviewBuilder
Free planNot listedNot listed
Lowest paid monthly plan$9/month$4.99/month(ahead)
Longest free trial30 days14 days
Plans listed13

Listing

MeasureMugshot BotPreviewBuilder
Shopify category rankNot enough data#32in Metafields
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 9, 2023Jul 5, 2022
LanguagesNot published1English
DeveloperRenuo AGBuilder

FAQ

Mugshot Bot and PreviewBuilder: common questions

Is Mugshot Bot or PreviewBuilder cheaper?
Paid plans start at $9/month for Mugshot Bot and $4.99/month for PreviewBuilder. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
PreviewBuilder lists 2 the others don’t mention, such as Images, Metafields editor. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.