MsgFlow.in vs Omni Channel App
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for MsgFlow.in, Apr 28, 2026 for Omni Channel.
The short answer
Head to head
Basic Activation
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureConnect your Shopify store with the WhatsApp Business API and automate customer notifications. Send instant WhatsApp order confirmations, payment updates, shipping notifications, delivery updates and real-time tracking information. MsgFlow helps Shopify merchants automate WhatsApp communication, reduce support queries and keep customers informed throughout the order journey.
Omni Channel App centralizes customer messaging, allowing merchants to manage different communication channels without switching tools. It streamlines sending notifications, marketing messages, and updates directly from Shopify. Merchants can create and manage templates, automate outreach using Shopify Flow, and use web push to stay connected with customers at every stage of their buying journey.
- Automated order notifications - new orders, payments, shipping, cancellations
- Abandoned cart recovery - automatically remind customers to complete purchases
- Pre-approved message templates - get started quickly with ready-to-use templates
- Real-time delivery tracking - customers receive tracking info via WhatsApp
- Send messages to customers through WhatsApp, SMS, and RCS.
- Create, manage, and access all messaging templates inside the app
- Automate communication using Shopify Flow actions for WhatsApp, SMS, and RCS.
- Use the web push extension to deliver real-time browser notifications.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MsgFlow.in |  Omni Channel |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | MsgFlow.in | Omni Channel |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MsgFlow.in | Omni Channel |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $1/month | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | Not published |
Listing
| Measure | MsgFlow.in | Omni Channel |
|---|---|---|
| Shopify category rank | #120 | #102(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 11, 2026 | Apr 13, 2026 |
| Languages | 1 | 1 |
| Developer | We Digital Services | Omni Channel App |
FAQ
MsgFlow.in and Omni Channel: common questions
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for MsgFlow.in, Apr 28, 2026 for Omni Channel; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for MsgFlow.in, Apr 28, 2026 for Omni Channel. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.