Morning Pulse ‑ Daily Reports vs Virtevo Pulse

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Both list a free plan. Paid plans start at $24/month for Morning Pulse and $14.99/month for Virtevo Pulse.
  • Virtevo Pulse lists 3 features Morning Pulse’s listing doesn’t mention, including Forecasting, Historical analysis, Notifications.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
May 22, 2026
Jul 1, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $24/month
From $0 to $14.99/month
Plans
Free foreverFree
  • · 3 key metrics in your daily email
  • · Delivered at 7 AM in your timezone
  • · No card required, no trial clock
Pro$24/month
14-day free trial
  • · 14-day trial before your first charge
  • · 7-day trend on every metric
  • · All metrics in every daily email
  • · Cancel anytime from Shopify admin
  • · Email support with human replies
FreeFree
  • · Low Stock Alerts
  • · Sales Health — revenue and order trends
  • · Store Pulse Score — health rating 0-100
Pro$14.99/month
14-day free trial
  • · Customer Intelligence — RFM segmentation
  • · Profit Tracker — net profit and refunds
  • · Sales Forecast — projections to year end
Coverage
2 of 5 features40%
4 of 5 features80%
Unique strengths
  • Report scheduling
  • Forecasting
  • Historical analysis
  • Notifications
Analytics
40%2/5
80%4/5
Visuals and reports
40%2/5
80%4/5
113onlybothonly
Morning PulseVirtevo Pulse5 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

Morning Pulse is a daily email report for your store. Every morning, the report summarizes your previous-day performance — orders, net sales, and unique customers — with a seven-day trend comparison for each metric. Most analytics tools assume you will open a dashboard. Morning Pulse takes the opposite approach: the numbers come to you. If things look normal, a glance is enough.

Virtevo Pulse monitors your store's business health and turns your data into clear, actionable insights. The core features include a Sales Health dashboard with revenue and order trends, a Store Pulse Score that gives you a single health rating across sales, inventory, retention and velocity, and Low Stock Alerts that warn you before products run out.

Key points
  • Daily email recap of yesterday's orders, net sales, and unique customers
  • Delivered at 7 AM in your local time — no dashboards to open
  • Seven-day trend for every metric, shown in the same email
  • Connect once; the first report arrives the next morning
  • Profit Tracker — net profit after all costs and Refund Analyzer by product
  • Sales Forecast — revenue and profit projections to end of year
  • Low Stock Alerts — warnings before products run out
Screenshots
Daily 7 AM email — orders, sales, customers, trends
Dashboard — your apps and KPIs with 7-day sparklinesDaily 7 AM email — orders, sales, customers, trendsMetric detail — 7-day trend with day-by-day values
Weekly revenue, orders and 30-day chart
Store Pulse Score — 75/100 health ratingRefund rates and revenue lost by product

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMorning PulseVirtevo Pulse
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMorning PulseVirtevo Pulse
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMorning PulseVirtevo Pulse
Free planYesYes
Lowest paid monthly plan$24/month$14.99/month(ahead)
Longest free trial14 days14 days
Plans listed22

Listing

MeasureMorning PulseVirtevo Pulse
Shopify category rank#1514(ahead)in Analytics#1561in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 22, 2026Jul 1, 2026
Languages1English1English
DeveloperFRENCHMOBVirtevo LTD

FAQ

Morning Pulse and Virtevo Pulse: common questions

Is Morning Pulse or Virtevo Pulse cheaper?
Both list a free plan. Paid plans start at $24/month for Morning Pulse and $14.99/month for Virtevo Pulse. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Morning Pulse lists 1 the others don’t mention, such as Report scheduling. Virtevo Pulse lists 3 the others don’t mention, such as Forecasting, Historical analysis, Notifications. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.