Momsify: B2B VAT Switcher vs Zoe T‑Selector: VAT Toggle
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- Zoe T‑Selector is detected on 2.7× as many Shopify stores as Momsify: 101 vs 37 as of Nov 8, 2026.
- On the Shopify App Store: Momsify 5.0 from 10 reviews and Zoe T‑Selector 4.9 from 35 reviews.
- Only Momsify lists a free plan. Paid plans start at $6.99/month for Momsify and $49/month for Zoe T‑Selector.
- Zoe T‑Selector lists 7 features Momsify’s listing doesn’t mention, including Exemption managment, India (GST), IOSS and OSS (EU).
Head to head
- United Kingdom
- Netherlands
- Sweden
- United Kingdom
- Sweden
- Netherlands
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Plan
- · Customize size, placement & colors
- · Supports any VAT rate %
- · VAT toggle for B2B customers
Starter Plan
- · +1 Extra toggle style
- · Dual Price Display: Incl. & Excl. VAT
- · Hide VAT Toggle
- · No watermark
Monthly Plan
- · 8 toggle styles to choose from
- · Auto-adjust VAT by customer country
- · Auto-detect B2B / wholesale customers
- · Dual Price Display: Incl. & Excl. VAT
- · Multi-VAT & Multi-Language support
- · Toggle/Widget display: Incl. & Excl. VAT
Yearly Plan
- · 8 toggle styles to choose from
- · Auto-adjust VAT by customer country
- · Auto-detect B2B / wholesale customers
- · Dual Price Display: Incl. & Excl. VAT
- · Multi-VAT & Multi-Language support
- · Toggle/Widget display: Incl. & Excl. VAT
Monthly Plan
- · 5 toggle styles, fully customizable
- · B2B VAT exemption from first visit
- · CSV reports for VAT-exempt orders
- · Expert setup on a copy of your theme
- · Google Shopping structured data fix
- · Ongoing maintenance and support
Yearly Plan
- · 5 toggle styles, fully customizable
- · B2B VAT exemption from first visit
- · CSV reports for VAT-exempt orders
- · Expert setup on a copy of your theme
- · Google Shopping structured data fix
- · Ongoing maintenance and support
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEU stores that sell to both consumers and businesses face a pricing problem: Shopify shows one price to everyone, but B2B buyers need to see prices without VAT. Momsify adds a VAT toggle to your product pages so customers can switch between VAT-inclusive and VAT-exclusive prices themselves. No theme edits or Shopify Plus required. Works on any Shopify plan. Choose between a toggle switch, incl./excl.
Stores selling to both businesses and consumers need to show prices with and without VAT. T-Selector adds a toggle to your header so customers choose their view. B2B buyers validate their VAT number on arrival and see exempt pricing instantly. If your Shopify prices exclude VAT, Google Shopping may disapprove your products. T-Selector fixes this automatically.
- Let customers toggle between VAT-inclusive and VAT-exclusive prices
- Easily adjust tax settings and language to fit your store’s needs
- Installs seamlessly without code edits or affecting your live store
- Supports all free Shopify themes
- Gross & Net Switcher for B2B-Shops: Display prices with or without VAT/TAX
- Choose your pricing option using either the Pop-up or Header Switcher
- Google compatible dual pricing app - Show one price at a time
- Multilingual: Translate and set multiple VAT/Tax rates for multiple countries
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Momsify |  Zoe T‑Selector |
|---|---|---|
| Detected stores | 37 | 101(ahead) |
| Net store change, 28 days | +3 | −6 |
| Stores added, 28 days | 4 | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Hardware, Business & Industrial, Apparel & Accessories | Business & Industrial, Hardware, Electronics |
| Top store countries | United Kingdom, Netherlands, Sweden | United Kingdom, Sweden, Netherlands |
Reviews
| Measure | Momsify | Zoe T‑Selector |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.9 ★ |
| App Store reviews | 10 | 35(ahead) |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Momsify | Zoe T‑Selector |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $6.99/month(ahead) | $49/month |
| Longest free trial | 30 days | 7 days |
| Plans listed | 4 | 2 |
Listing
| Measure | Momsify | Zoe T‑Selector |
|---|---|---|
| Shopify category rank | #36 | #38 |
| Shopify App Charts | #15 in Pricing optimization | #2 in Taxes |
| Built for Shopify | Yes | No |
| Launched | Oct 27, 2025 | Jul 7, 2022 |
| Languages | 1 | 1 |
| Developer | Trisolify | Zoe Production |
FAQ
Momsify and Zoe T‑Selector: common questions
- Which is more popular, Momsify or Zoe T‑Selector?
- Zoe T‑Selector is detected on 2.7× as many Shopify stores as Momsify: 101 vs 37 as of Nov 8, 2026.
- Is Momsify or Zoe T‑Selector cheaper?
- Only Momsify lists a free plan. Paid plans start at $6.99/month for Momsify and $49/month for Zoe T‑Selector. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Momsify or Zoe T‑Selector?
- On the Shopify App Store: Momsify 5.0 from 10 reviews and Zoe T‑Selector 4.9 from 35 reviews.
- What features does each app list that the other doesn’t?
- Zoe T‑Selector lists 7 the others don’t mention, such as Exemption managment, India (GST), IOSS and OSS (EU), Multi-currency. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.