ModelCraft vs Studio Runway
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for ModelCraft, Nov 3, 2026 for Studio Runway.
The short answer
- Both list a free plan. Paid plans start at $20/month for ModelCraft and $29/month for Studio Runway.
- ModelCraft and Studio Runway list the same 1 features.
Head to head
Free Plan
- · 20 credits / month
Starter Plan
- · 200 credits / month
Pro Plan
- · 1000 credits / month
Business Plan
- · 5000 credits / month
Free Plan
- · 4 angles and an Instagram shot each
- · 5 photoshoots, one-time
- · Add photos directly to your store
- · Import products from Shopify
- · Starter models included
Pro Plan
- · 4 angles and an Instagram shot each
- · 50 photoshoots per billing period
- · Add photos directly to your store
- · Import products from Shopify
- · Starter models included
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureModelCraft helps fashion stores create AI model images and virtual try-on visuals from the Shopify admin. Merchants can generate models, upload clothing images, preview products in multiple poses, and use the results to improve product pages without arranging traditional photoshoots.
StudioRunway turns one product photo into a full AI product photoshoot, with no studio and no photographer. Import products from your Shopify store, design a model by body type, ethnicity, height, and expression, then pick a studio look or upload a photo of your own location. Jewelry, skincare, and gear are shown worn, held, or carried, and clothing is worn. Each photoshoot returns four angles and an Instagram shot.
- Generate AI fashion models for your store
- Create virtual try-on images with uploaded clothing
- Preview products across multiple model poses
- Manage model and try-on results in Shopify admin
- AI-generated virtual models dressed in your actual Shopify products
- Configure model appearance, studio lighting, and background
- Upload generated images directly to your Shopify product listings
- Save all campaign images to an organized in-app gallery
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ModelCraft |  Studio Runway |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | ModelCraft | Studio Runway |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | ModelCraft | Studio Runway |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $20/month(ahead) | $29/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 2 |
Listing
| Measure | ModelCraft | Studio Runway |
|---|---|---|
| Shopify category rank | #371 | #106(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 26, 2026 | May 4, 2026 |
| Languages | 2 | 1 |
| Developer | jinlelexinxi | Studio Runway |
FAQ
ModelCraft and Studio Runway: common questions
- Is ModelCraft or Studio Runway cheaper?
- Both list a free plan. Paid plans start at $20/month for ModelCraft and $29/month for Studio Runway. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for ModelCraft, Nov 3, 2026 for Studio Runway; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for ModelCraft, Nov 3, 2026 for Studio Runway. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.