Modbender vs Tab Upsell & Bundles
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Modbender, Oct 25, 2026 for Tab Upsell & Bundles.
The short answer
- Both list a free plan. Paid plans start at $25/month for Modbender and $49/month for Tab Upsell & Bundles.
- Tab Upsell & Bundles lists 5 features Modbender’s listing doesn’t mention, including Cart drawer, Cart upsell, Funnel performance.
Head to head
Free
- · 10 Credits
- · 10 looks with 2 items
- · 3 looks with 5–6 items
- · 5 looks with 3–4 items
- · For 10–50 items inventory
Growth-Monthly
- · 20 looks with 5–6 items
- · 30 looks with 3–4 items
- · 60 Credits
- · 60 looks with 2 items
- · For 50–100 items inventory
Pro-Monthly
- · 30 looks with 5–6 items
- · 45 looks with 3–4 items
- · 90 Credits
- · 90 looks with 2 items
- · For 100–200 items inventory
Growth-Yearly
- · 240 looks with 5–6 items
- · 360 looks with 3–4 items
- · 720 Credits
- · 720 looks with 2 items
- · For 200–600 items inventory
- · Save $50 vs monthly
Free
- · 50 Online Store orders / fixed 30 days
- · 72-hour grace after exceeding 50 orders
- · 90-day analytics + CSV export
- · No automatic charges or upgrades
- · Offers pause after grace if over limit
- · Product page, cart + compatible drawer
Starter
- · 90-day campaign and product analytics
- · CSV: 25,000 rows/batch; continue export
- · Fixed and rotate strategies
- · No limits on orders or storefront views
- · Product page, cart + compatible drawer
- · Unlimited upsell campaigns and bundles
Optimize
- · 365-day analytics history
- · CSV: 100,000 rows/batch; continue export
- · Everything in Starter
- · Online Store REST API and JavaScript SDK
- · Optional cross-sell optimization
- · Unlimited storefront impressions
Scale
- · 730-day analytics history
- · Attributed gross-profit optimization
- · CSV: 500,000 rows/batch; continue export
- · Everything in Optimize
- · Observed profit guardrails
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureModbender helps merchants show how different pieces work together in terms of color, style, and fit. By viewing curated looks, customers can visually understand the functionality of each garment and how it complements others. This clarity removes doubt about whether items match, allowing shoppers to make faster and more confident decisions.
Create fixed bundles, build-a-box offers, quantity breaks and optional add-ons with products you choose. Set eligible variants, quantities and fixed-price or discount offers. Sell through product pages, cart pages and compatible cart drawers. Let shoppers mix variants or complete a bundle using items already in their cart.
- Look Builder: Create and show curated outfits on product pages.
- Style Guide: Visualize how colors and styles match professionally.
- Insights: Expert advice on skin tones, styles, and occasions.
- Quick Add: Add up to 6 coordinated items to the cart at once.
- Control every candidate pool with Shopify's native product picker.
- Show add-ons on product pages, cart pages, and compatible cart drawers.
- Measure direct and assisted revenue with automatic refund clawbacks.
- Keep every recommendation inside merchant-approved candidate pools.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Modbender |  Tab Upsell & Bundles |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Modbender | Tab Upsell & Bundles |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Modbender | Tab Upsell & Bundles |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $25/month(ahead) | $49/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | 4 | 4 |
Listing
| Measure | Modbender | Tab Upsell & Bundles |
|---|---|---|
| Shopify category rank | #959(ahead) | #1078 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 2, 2026 | Aug 3, 2026 |
| Languages | 1 | 1 |
| Developer | Modbender | Tab Commerce |
FAQ
Modbender and Tab Upsell & Bundles: common questions
- Is Modbender or Tab Upsell & Bundles cheaper?
- Both list a free plan. Paid plans start at $25/month for Modbender and $49/month for Tab Upsell & Bundles. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Modbender lists 3 the others don’t mention, such as Bundles, Drag-and-drop editor, Volume discounts. Tab Upsell & Bundles lists 5 the others don’t mention, such as Cart drawer, Cart upsell, Funnel performance, Multi-currency. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Modbender, Oct 25, 2026 for Tab Upsell & Bundles; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Modbender, Oct 25, 2026 for Tab Upsell & Bundles. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.