MetricXpert vs UTM Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for MetricXpert, Oct 15, 2026 for UTM Analytics.
The short answer
- Both list a free plan. Paid plans start at $29.99/month for MetricXpert and $5/month for UTM Analytics.
Head to head
Free
- · - 1 Marketing Channel
- · - 50 Products Sales Journey
- · - Email Support
Pro
- · - 2 Marketing Channels
- · - 500 Products Sales Journey
- · - Customer Segmentation
- · - Dedicated Support
- · - Store performance insight
Free Plan
- · Date Range filter
- · Graphs & Statistics
- · UTM link generator tool
- · UTM tracking
- · Up to 30 orders/month
Unlimited Scaling
- · Date Range filter
- · Graphs & Statistics
- · Super Reactive Support
- · UTM link generator tool
- · UTM tracking
- · Unlimited orders
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMaximize your Shopify store's potential with MetricXpert! Gain comprehensive performance insights through UTM tracking and order monitoring. Identify efficient marketing channels, optimize strategies for great ROI, and master customer segmentation. Navigate budget allocation with insights on channel performance. Help sales and profitability with data-driven decisions.
UTM Analytics gathers all your Shopify order UTMs and creates beautiful dashboards out of them. Charts make it more comprehensible for you to understand things like finding the campaign source of your orders with more granular details. It also overcomes the restriction applied by the IOS 14 release to make analytics tracking in real time and more accurate.
- UTM Tracking Integration: Merchants can identify the sources of their traffic
- Order Monitoring: Insights of customer purchase behavior, product sales trends
- Customer Segmentation: Segment customers base based on various criteria
- Real time insights UTM conversions.
- Beautiful charts and statistics based on orders.
- Tool for UTM link generation.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MetricXpert |  UTM Analytics |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | MetricXpert | UTM Analytics |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MetricXpert | UTM Analytics |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29.99/month | $5/month(ahead) |
| Longest free trial | Not listed | Not listed |
| Plans listed | 2 | 2 |
Listing
| Measure | MetricXpert | UTM Analytics |
|---|---|---|
| Shopify category rank | Not enough data | #720 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 17, 2024 | Nov 15, 2023 |
| Languages | 1 | 1 |
| Developer | XpertSolvers | Free Gifts |
FAQ
MetricXpert and UTM Analytics: common questions
- Is MetricXpert or UTM Analytics cheaper?
- Both list a free plan. Paid plans start at $29.99/month for MetricXpert and $5/month for UTM Analytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for MetricXpert, Oct 15, 2026 for UTM Analytics; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for MetricXpert, Oct 15, 2026 for UTM Analytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.