eρ ‑ Facebook Pixels & CAPI vs Snail ‑ Pinterest Pixel & CAPI

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.

The short answer

  • eρ is detected on 30× as many Shopify stores as Snail: 479 vs 16 as of Nov 8, 2026.
  • On the Shopify App Store: eρ 4.7 from 29 reviews and Snail 5.0 from 1 reviews.
  • eρ lists 10 features Snail’s listing doesn’t mention, including Custom audiences, Event-based, Location-based.

Head to head

Detected stores

eρ: 479
Snail: 16

App Store reviews

eρ: 29
Snail: 1

Stores added, 28 days

eρ: 7
Snail: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.

Overview

eρ4.7(29)Snail5.0(1)
Pitch
—
—
Developer
Categories
  • Ads
  • Ads
Languages
  • English
  • English
Launched
Oct 3, 2023
May 15, 2026
Built for Shopify
Built for Shopify
Not badged
Reviews per month
1 last full month
—
Detected stores
479active installs
  • LA FEMME WANDERER
  • Ella May Ding
  • Nine West Mexico
  • LiviRae Lingerie
  • Play Pits
+474 more
16active installs
  • Finesse
  • Glampawstore
  • Vincentcolorfilm
  • Cheshire Antiques Consultant LTD
  • Posh Lana
+11 more
Most common store size
11-50 products22%
201-500 products38%
Top countries
  • United States20%
  • India8%
  • United Kingdom5%
  • Hong Kong19%
  • France6%
  • Netherlands6%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510OctDecFebAprJunAugSepeρ ‑ Facebook Pixels & CAPI: 7 reviews in October 2025eρ ‑ Facebook Pixels & CAPI: 7 reviews in November 2025eρ ‑ Facebook Pixels & CAPI: 8 reviews in December 2025eρ ‑ Facebook Pixels & CAPI: 5 reviews in January 2026eρ ‑ Facebook Pixels & CAPI: 5 reviews in February 2026eρ ‑ Facebook Pixels & CAPI: 5 reviews in March 2026eρ ‑ Facebook Pixels & CAPI: 9 reviews in April 2026eρ ‑ Facebook Pixels & CAPI: 6 reviews in May 2026eρ ‑ Facebook Pixels & CAPI: 10 reviews in June 2026eρ ‑ Facebook Pixels & CAPI: 3 reviews in July 2026eρ ‑ Facebook Pixels & CAPI: 3 reviews in August 2026eρ ‑ Facebook Pixels & CAPI: 1 reviews in September 2026Snail ‑ Pinterest Pixel & CAPI: 1 reviews in August 2026
eρSnailCompleted months only

Pricing

eρ4.7(29)Snail5.0(1)
Free options
Free planFree trial
Free planFree trial
Monthly range
$9.99/month
—
Plans
Premium Plan$9.99/month
7-day free trial
  • · 24/7 Live Chat Support
  • · Accurate Event Tracking
  • · Available Worldwide
  • · Unlimited Conversion API Setup
  • · Unlimited Facebook Pixels (Datasets)
Free

Features

eρ4.7(29)Snail5.0(1)
Coverage
12 of 13 features92%
3 of 13 features23%
Unique strengths
  • Custom audiences
  • Event-based
  • Location-based
  • Lookalike audiences
  • +6 more
  • ROI analysis
Ads
92%12/13
23%3/13
Campaign management
100%3/3
0%0/3
Performance analytics
75%3/4
75%3/4
Targeting
100%6/6
0%0/6
1021onlybothonly
eρSnail13 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

eρ4.7(29)Snail5.0(1)
Works with also listed by another
  • Checkout
  • Facebook Pixel
  • Conversions API
  • Meta Business Manager
  • Facebook
  • Instagram
  • Meta
—

Messaging

eρ4.7(29)Snail5.0(1)
How it sells itself

The correct Facebook Pixel (Dataset) and Conversions API (CAPI) installation and setup is the backbone of winning ads. Easily set up your Facebook Pixel (Dataset) and Conversion API (CAPI) without any headaches. Setup multiple Pixels for products and collections for precise tracking. Get accurate Facebook Pixel data to feed your ad campaigns and launch retargeting ads to retarget website visitors.

Automatically install Pinterest Tag on your Shopify store — no coding required — and send conversion events server-side via Pinterest API for Conversions. This dual-tracking method captures events that browser blockers and iOS restrictions would normally miss. Track key events like PageVisit, AddToCart, Checkout, and Purchase in real time — helping you reduce wasted ad spend and improve ROAS.

Key points
  • Seamlessly Install and Manage Multiple Facebook Pixels on Your Store
  • Easily Set Up Conversion API on Your Store
  • Segment Your Facebook Pixels by Products and Collections for Precise Tracking
  • Track All Actions/Events Visitors Take on Your Website Including Checkout
  • Auto Pinterest Tag setup — no code needed, installs in minutes
  • Server-side Conversion API for accurate, cookieless event tracking
  • Dual tracking captures events blocked by iOS or ad blockers
  • Track PageVisit, AddToCart, Checkout & Purchase in real time
Screenshots
Easily Install & Manage Multiple Facebook Pixels
Easy Pixel InstallationSegment Facebook Pixels by Products and CollectionsOne click Conversion API Setup
select
Conversion Resultsmulti taganalytic

Installed with

eρ4.7(29)Snail5.0(1)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureeρSnail
Detected stores479(ahead)as of Nov 8, 202616as of Nov 8, 2026
Net store change, 28 days+2estimated0estimated
Stores added, 28 days7new and returningNot enough data
Big-brand share7%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenApparel & Accessories, Animals & Pet Supplies, Home & Garden
Top store countriesUnited States, India, United KingdomHong Kong, France, Netherlands

Reviews

MeasureeρSnail
App Store rating4.7 ★5.0 ★(ahead)
App Store reviews29(ahead)1
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureeρSnail
Free planNot listedNot listed
Lowest paid monthly plan$9.99/monthNo monthly plan listed
Longest free trial7 daysNot listed
Plans listed1Not published

Listing

MeasureeρSnail
Shopify category rank#46(ahead)in Ads#90in Ads
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyYesNo
LaunchedOct 3, 2023May 15, 2026
Languages1English1English
DeveloperEasy AdsSnail

FAQ

eρ and Snail: common questions

Which is more popular, eρ or Snail?
eρ is detected on 30× as many Shopify stores as Snail: 479 vs 16 as of Nov 8, 2026.
Which has better reviews, eρ or Snail?
On the Shopify App Store: eρ 4.7 from 29 reviews and Snail 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
eρ lists 10 the others don’t mention, such as Custom audiences, Event-based, Location-based, Lookalike audiences. Snail lists 1 the others don’t mention, such as ROI analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.