MergeGuard ‑ Merge Customers vs MergeIt ‑ Combine Merge Orders
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for MergeGuard, Oct 14, 2026 for MergeIt.
The short answer
- Both list a free plan. Paid plans start at $29/month for MergeGuard and $14.99/month for MergeIt.
- MergeIt lists 10 features MergeGuard’s listing doesn’t mention, including Archiving, Conditional logic, Custom rules.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 25 merges, once
- · 5 contact fixes, once
- · Export duplicates and History
- · See every audience count
- · See every duplicate group
Starter
- · 10 list exports a month
- · 150 merges a month
- · 30 contact fixes a month
- · History with a snapshot of each merge
- · Newsletter lists: send once per person
- · Yearly: 1,800 merges at the start
Growth
- · 30 list exports a month
- · 300 merges a month
- · 60 contact fixes a month
- · Klaviyo list sync and profile merging
- · Merge strong matches automatically
- · Newsletter lists: send once per person
Scale
- · 100 contact fixes a month
- · 500 merges a month
- · Automatic fixes for email domain typos
- · Everything in Growth
- · Keep up to 20 lists in sync with Klaviyo
- · Subscribers who may cancel soon
Free
- · All features available
- · Includes 6 FREE merges per month
Starter
- · Automatic order merging
- · Keep sales and tax reports intact
- · Manual merging in Shopify & app
- · Powerful fulfillment settings
- · Smart merge suggestions
Growth
- · Automatic order merging
- · Keep sales and tax reports intact
- · Manual merging in Shopify & app
- · Powerful fulfillment settings
- · Smart merge suggestions
Professional
- · Automatic order merging
- · Keep sales and tax reports intact
- · Manual merging in Shopify & app
- · Powerful fulfillment settings
- · Smart merge suggestions
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureYour VIP got a win-back discount. A loyal buyer looks lapsed. A subscriber got your newsletter twice. Duplicate profiles can cause all three. MergeGuard finds duplicate customers by name, email, phone and address and counts each person once. See real VIPs, win back lapsed customers and spot subscribers who may cancel. Fix email typos and sync clean lists to Klaviyo.
When a customer places two orders, you pay shipping twice. MergeIt finds those orders and combines them into one — automatically with smart rules, or manually right from your Shopify orders page or our app. Sales and tax data stays accurate, so reports and analytics never break.
- Identify duplicate customer profiles
- Review detected duplicates before merging
- Merge customer profiles into a single record
- Maintain customer details and order history
- Combine and merge orders to save shipping costs
- No mess up of sales and tax data during order merging
- Powerful settings to control order fulfillment
- Smart suggestions show which orders to merge
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MergeGuard |  MergeIt |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | MergeGuard | MergeIt |
|---|---|---|
| App Store rating | Not published | 4.8 ★ |
| App Store reviews | Not published | 16 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MergeGuard | MergeIt |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29/month | $14.99/month(ahead) |
| Longest free trial | 14 days | 7 days |
| Plans listed | 4 | 4 |
Listing
| Measure | MergeGuard | MergeIt |
|---|---|---|
| Shopify category rank | #394 | #38(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | Yes |
| Launched | Jan 13, 2026 | Jun 6, 2025 |
| Languages | 1 | 1 |
| Developer | Caelena Software Labs | Jannik Wempe und Alessandro Volpicella GbR |
FAQ
MergeGuard and MergeIt: common questions
- Is MergeGuard or MergeIt cheaper?
- Both list a free plan. Paid plans start at $29/month for MergeGuard and $14.99/month for MergeIt. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MergeIt lists 10 the others don’t mention, such as Archiving, Conditional logic, Custom rules, Custom triggers. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for MergeGuard, Oct 14, 2026 for MergeIt; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for MergeGuard, Oct 14, 2026 for MergeIt. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.