MerchReel vs UGCMaker AI
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 7, 2026 for MerchReel, Oct 13, 2026 for UGCMaker AI.
The short answer
- UGCMaker AI lists 5 features MerchReel’s listing doesn’t mention, including Social sharing, UGC, Video editing.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · 20 videos per month
- · 20+ lifelike AI avatars
- · AI script and captions
- · Embed on product pages
- · Vertical, square, and widescreen
Growth
- · 100 videos per month
- · 20+ lifelike AI avatars
- · AI script and captions
- · Embed on product pages
- · Vertical, square, and widescreen
Pro
- · 20+ lifelike AI avatars
- · 300 videos per month
- · AI script and captions
- · Embed on product pages
- · Vertical, square, and widescreen
Per One Video
- · Credits never expire.
- · No subscription. Pay as you go.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMerchReel turns your existing products into short videos. It reads each product's title, description, price, and photos, then builds a video where an AI avatar presents the item while your product images play alongside. Captions are added automatically, and each video comes in vertical, square, and widescreen sizes at once. Post them to Reels, TikTok, and Stories, or embed them on the product page.
Pick a product and UGC Maker reads its photos and details, then writes and films a UGC video with an AI creator. About ten minutes later you have a finished vertical ad for TikTok, Reels, and your product page. Add the video to the product's media gallery in one click, or run a whole collection in bulk. Choose from dozens of AI creators, or upload your own face.
- Generate a video for any product with one click
- An AI avatar presents a script tailored to each product
- Your product photos appear as highlights inside every video
- Automatic captions so videos play with the sound off
- Reads your product photos and details, then scripts and films the ad.
- Adds the finished video to the product page in one click.
- Bulk a whole collection at once, one ad per product.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MerchReel |  UGCMaker AI |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | MerchReel | UGCMaker AI |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MerchReel | UGCMaker AI |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $19.95/month | No monthly plan listed |
| Longest free trial | 7 days | Not listed |
| Plans listed | 3 | 1 |
Listing
| Measure | MerchReel | UGCMaker AI |
|---|---|---|
| Shopify category rank | #222 | #208(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jul 20, 2026 | Jul 17, 2026 |
| Languages | 1 | 1 |
| Developer | Chris Castle | Space Runners |
FAQ
MerchReel and UGCMaker AI: common questions
- What features does each app list that the other doesn’t?
- MerchReel lists 3 the others don’t mention, such as Shoppable videos, Video templates, Video widget. UGCMaker AI lists 5 the others don’t mention, such as Social sharing, UGC, Video editing, Video import. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 7, 2026 for MerchReel, Oct 13, 2026 for UGCMaker AI; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 7, 2026 for MerchReel, Oct 13, 2026 for UGCMaker AI. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.