MerchPulse vs ShopMaxxing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026 for MerchPulse, Oct 13, 2026 for ShopMaxxing.

The short answer

  • Only ShopMaxxing lists a free plan. Paid plans start at $9/month for MerchPulse and $19.99/month for ShopMaxxing.
  • ShopMaxxing lists 5 features MerchPulse’s listing doesn’t mention, including Analytics dashboard, Custom dashboards, Custom reports.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
May 21, 2026
Jun 25, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
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Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
$9/month
From $0 to $149/month
Plans
MerchPulse Pro$9/month
7-day free trial
Free PlanFree
Insights$19.99/month
Autopilot$59.99/month
Growth$149/month
Coverage
3 of 8 features38%
6 of 8 features75%
Unique strengths
  • Historical analysis
  • Real-time tracking
  • Analytics dashboard
  • Custom dashboards
  • Custom reports
  • Funnel analysis
  • +1 more
Analytics
38%3/8
75%6/8
Customer behavior
100%1/1
0%0/1
Marketing and sales
33%1/3
100%3/3
Visuals and reports
25%1/4
75%3/4
215onlybothonly
MerchPulseShopMaxxing8 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

MerchPulse works like an AI analyst for your Shopify store. It reviews sales, inventory, and product performance, then sends plain-English daily reports so you know what changed, what needs attention, and where revenue may be at risk without digging through dashboards.

ShopMaxxing helps merchants stay motivated by turning everyday store into a game. Merchants earn XP by completing store actions, finishing daily challenges, reaching sales milestones, and improving store activity. The app includes levels, league ranks, badges, XP history, daily rewards, matchmaking, and leaderboards so merchants can track progress and compete with similar stores.

Key points
  • Operations Intelligence surface operational risks proactively
  • Sales Rhythm Monitoring detect unusual slowdowns compared to normal performance
  • Inventory Risk Detection with low stock and excess inventory affecting revenue
  • Proactive Revenue Visibility in recent trend to quickly assess conversion
  • Earn XP from store actions, sales, challenges, and growth milestones
  • Complete daily challenges to build streaks and unlock bonus rewards
  • Compete in league-based leaderboards against similar merchants
  • Unlock badges and ranks as your store makes progress
Screenshots
Email
Home PageInsight DetailsSettings Page
Feature image showing dashboard, badges, challenges, and ranks
Leaderboard screen showing ranks, XP, and league progressBadges screen showing earned achievements and progressMatchmaking screen showing 1v1 battles and match results

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMerchPulseShopMaxxing
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMerchPulseShopMaxxing
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMerchPulseShopMaxxing
Free planNot listedYes
Lowest paid monthly plan$9/month(ahead)$19.99/month
Longest free trial7 daysNot listed
Plans listed14

Listing

MeasureMerchPulseShopMaxxing
Shopify category rank#1075(ahead)in Analytics#1674in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 21, 2026Jun 25, 2026
Languages1English1English
DeveloperMerchPulseBGStudios

FAQ

MerchPulse and ShopMaxxing: common questions

Is MerchPulse or ShopMaxxing cheaper?
Only ShopMaxxing lists a free plan. Paid plans start at $9/month for MerchPulse and $19.99/month for ShopMaxxing. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
MerchPulse lists 2 the others don’t mention, such as Historical analysis, Real-time tracking. ShopMaxxing lists 5 the others don’t mention, such as Analytics dashboard, Custom dashboards, Custom reports, Funnel analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026 for MerchPulse, Oct 13, 2026 for ShopMaxxing; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026 for MerchPulse, Oct 13, 2026 for ShopMaxxing. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.