Merch ‑ Infinite Scroll vs Scrollio: Infinite Scroll
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026 for Merch, Nov 8, 2026 for Scrollio.
The short answer
- On the Shopify App Store: Merch 5.0 from 1 reviews and Scrollio 3.7 from 35 reviews.
- Only Scrollio lists a free plan.
- Merch lists 2 features Scrollio’s listing doesn’t mention, including Infinite scroll, Scroll to top.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Unlimited Usage
- · 15 languages, SEO-safe, no code
- · 20+ loading animations
- · Collections, search & blog pages
- · Hybrid auto-load + button mode
- · Infinite scroll & Load More
- · Progress bar + item count
Free
- · Free AI setup on install
- · Infinite scroll, Load More, or hybrid
- · Restore scroll position on back
- · SEO tags + pagination fallback at cap
- · X of Y product counter
Premium
- · 24/7 US-based support
- · Button, color, and animation controls
- · Everything in Free
- · Unlimited product loads
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featurePage-by-page pagination makes shoppers click "Next" to see more. This app loads the next products automatically as they scroll — or behind a "Load more" button — on collection, search, and blog pages. Configure it in the theme editor with no code: scroll or button mode, 20+ loading animations, progress bar, scroll-to-top, and scroll-position memory.
After install, AI sets Scrollio up for free on most Online Store 2.0 and Dawn-style themes. Shoppers browse collections and search without page-2 clicks. Use infinite scroll, a custom Load More button, or hybrid mode that auto-loads a few pages, then pauses. A live X of Y counter shows how much of the collection is in view. Open a product and hit back—you land on the same spot. SEO tags keep pages crawlable.
- Infinite scroll, a Load more button, or a hybrid of both — your choice
- Works on collection, search, and blog pages — toggle each on or off
- 20+ loading animations, or upload your own image or GIF
- Progress bar, scroll-to-top, and scroll-position memory
- Simple install and setup
- Users can scroll down on a collection page, search page or any other pages
- Load more button and animation fully customizable (if wanted)
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Merch |  Scrollio |
|---|---|---|
| Detected stores | Not published | 5,735 |
| Net store change, 28 days | 0 | +21 |
| Stores added, 28 days | Not enough data | 144 |
| Big-brand share | Not enough data | 13% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Merch | Scrollio |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 3.7 ★ |
| App Store reviews | 1 | 35(ahead) |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Merch and Scrollio: common questions
- Is Merch or Scrollio cheaper?
- Only Scrollio lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Merch or Scrollio?
- On the Shopify App Store: Merch 5.0 from 1 reviews and Scrollio 3.7 from 35 reviews.
- What features does each app list that the other doesn’t?
- Merch lists 2 the others don’t mention, such as Infinite scroll, Scroll to top. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026 for Merch, Nov 8, 2026 for Scrollio; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026 for Merch, Nov 8, 2026 for Scrollio. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.