mediasmart vs Upscale AI (CTV Analytics)
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for mediasmart, Sep 3, 2026 for Upscale AI (CTV Analytics).
The short answer
- Upscale AI (CTV Analytics) lists 17 features mediasmart’s listing doesn’t mention, including Ad exchange, Ad spend, AI copywriting.
Head to head
- India
- United States
Free to Install
- · Additional charges may apply.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMediasmart app for Shopify is the essential data bridge for programmatic growth. It automatically tracks and sends your shop’s key events—like purchases and cart adds—directly to Mediasmart for real-time attribution. By closing the loop between ad spend and revenue, you empower the DSP’s algorithms to optimize your campaigns for actual sales rather than just clicks.
Install Upscale to connect your Shopify store to our CTV analytics. Upscale integrates directly with Shopify to share metrics like cost per visit, purchases, CPA, and ROAS from CTV campaigns, track down to every Order ID. We separate new and current customers and provide product and purchase insights. Brands use Upscale to run and measure performance CTV campaigns.
- Event Tracking
- Optimization and growth
- See the impact of your CTV campaign
- Attribution of CTV advertising campaigns
- Creative level analytics of purchase
- Use of promotional codes from CTV customers
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  mediasmart |  Upscale AI (CTV Analytics) |
|---|---|---|
| Detected stores | 5 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Food, Beverages & Tobacco, Health & Beauty | Not published |
| Top store countries | India, United States | Not published |
Reviews
| Measure | mediasmart | Upscale AI (CTV Analytics) |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 3 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | mediasmart | Upscale AI (CTV Analytics) |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | Not published | 1 |
Listing
| Measure | mediasmart | Upscale AI (CTV Analytics) |
|---|---|---|
| Shopify category rank | #118 | #177 |
| Shopify App Charts | #15 in Advertising - Other | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 11, 2026 | Mar 27, 2026 |
| Languages | 1 | 1 |
| Developer | mediasmart TV (Affle Inc) | Upscale AI |
FAQ
mediasmart and Upscale AI (CTV Analytics): common questions
- What features does each app list that the other doesn’t?
- Upscale AI (CTV Analytics) lists 17 the others don’t mention, such as Ad exchange, Ad spend, AI copywriting, AI images and video. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for mediasmart, Sep 3, 2026 for Upscale AI (CTV Analytics); estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for mediasmart, Sep 3, 2026 for Upscale AI (CTV Analytics). Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.