Maxed Marketing vs TrueROAS ‑ AI Ad Attribution
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Maxed Marketing, Nov 9, 2026 for TrueROAS.
The short answer
- Paid plans start at $135/month for Maxed Marketing and $199/month for TrueROAS.
- Maxed Marketing lists 5 features TrueROAS’s listing doesn’t mention, including Activity tracking, Checkout analytics, Custom dashboards.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Core
- · 1 user
- · 50 Ask Max chats / mo
- · All Maxed playbooks
- · MCP access — all tools
- · Track up to 6 topics
- · Up to 5 platform connections
Connected
- · 200 Ask Max chats / mo
- · All Maxed playbooks
- · All platform connections (currently 9)
- · MCP access — all tools
- · Track up to 12 topics
- · Up to 5 users
Expert Access
- · All Maxed playbooks
- · All platform connections (currently 9)
- · MCP access — all tools
- · Track up to 30 topics
- · Unlimited Ask Max · fair use
- · Up to 12 users
Free
Pro
Pro
Pro
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMerchants run ads across Google, Meta, and other platforms, but each one takes credit for the same sale. Maxed connects directly to your Shopify store and compares actual order revenue against what every ad platform claims. It calculates your true customer acquisition cost using real new-customer data from Shopify, not platform estimates.
Never miss an order again. Know exactly where your revenue came from. Leverage True Data to save ad spend and gain an extreme competitive advantage. Data updates frequently so you can scale fast and predictably while being GDPR compliant, then track your profits for your ads and send the data back via conversion api and enhanced conversions to optimize ads passively.
- True CAC calculated from your actual Shopify new customer orders
- Blended ROAS that compares real store revenue against total ad spend
- Cross-platform dashboard unifying Google, Meta, GA4, and Shopify data
- AI Ad Tracking & Attribution
- Customer Journeys for each order
- Creative Breakdown
- Product Analysis
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Maxed Marketing |  TrueROAS |
|---|---|---|
| Detected stores | Not published | 321 |
| Net store change, 28 days | 0 | +1 |
| Stores added, 28 days | Not enough data | 5 |
| Big-brand share | Not enough data | 13% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Maxed Marketing | TrueROAS |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 97 |
| New reviews, 28 days | Not enough data | 3 |
| Reviewers a year or more in | Not enough data | 5% |
Pricing
| Measure | Maxed Marketing | TrueROAS |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $135/month(ahead) | $199/month |
| Longest free trial | Not listed | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | Maxed Marketing | TrueROAS |
|---|---|---|
| Shopify category rank | #605 | #43(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 20, 2026 | Sep 6, 2022 |
| Languages | 1 | 1 |
| Developer | Amplify 11 | Perm Solutions AB |
FAQ
Maxed Marketing and TrueROAS: common questions
- Is Maxed Marketing or TrueROAS cheaper?
- Paid plans start at $135/month for Maxed Marketing and $199/month for TrueROAS. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Maxed Marketing lists 5 the others don’t mention, such as Activity tracking, Checkout analytics, Custom dashboards, Custom reports. TrueROAS lists 5 the others don’t mention, such as Funnel analysis, Marketing attribution, Page views, Pixel tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Maxed Marketing, Nov 9, 2026 for TrueROAS; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Maxed Marketing, Nov 9, 2026 for TrueROAS. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.