Margyn: Profit & LTV Analytics vs NeoProfit: AI Profit Tracker
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Margyn, Oct 30, 2026 for NeoProfit.
The short answer
- Only NeoProfit lists a free plan. Paid plans start at $32/month for Margyn and $9.50/month for NeoProfit.
- Margyn lists 8 features NeoProfit’s listing doesn’t mention, including Cohort analysis, Forecasting, GDPR compliance.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
All-In-One
- · Automated daily & weekly reports
- · Customer lifetime value cohorts
- · Google PMax breakdowns
- · Meta Ads & Google Ads tracking
- · P&L statements
- · Product-level margin analysis
Free
- · All Features
- · Up to 100 orders/month
Starter
- · Ad spend integration
- · COGS & shipping cost tracking
- · Claude Powered AI Profit Insights
- · Customer lifetime value (LTV)
- · Net profit dashboard
- · P&L report
Growth
- · Everything in Starter
- · Priority support
- · Up to 1,500 orders/month
Scale
- · Everything in Growth
- · Lowest overage rate ($0.03/order)
- · Priority support
- · Up to 5,000 orders/month
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMargyn connects your Shopify store, Meta Ads, Google Ads, and TikTok Ads to show true profit — not just revenue. Every order is broken down by ad spend, shipping, payment fees, returns, and other fees. No CSV uploads, no manual setup. See which customers drive repeat profit with LTV cohort analysis. Track product margins with FIFO inventory tracking — the same method accountants use, but automated.
Shopify shows revenue. NeoProfit shows what you actually keep. Track real net profit after COGS, shipping, transaction fees, ad spend, refunds, and chargebacks. Connect TikTok Ads, set product and bundle costs, and see margins by order, SKU, customer LTV, cohort, and day. AI insights help flag low-margin products, bad ROAS, loss-making days, and profit leaks before you scale them.
- Auto-sync ad account data from Meta, Google – including Google PMax insights
- Real-time P&L dashboards with net contribution margin per order and product
- LTV cohort analysis — see which customers actually drive long-term profit
- AI-powered insights that flag margin problems and revenue opportunities
- Real-time net profit dashboard after COGS, fees, ad spend, and shipping
- Product analytics ranked by margin — find your winners by SKU
- Ad platform integration pulls daily spend into every profit calc
- AI insights flag thin margins, loss-making days, and low ROAS
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Margyn |  NeoProfit |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Margyn | NeoProfit |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 2 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Margyn and NeoProfit: common questions
- Is Margyn or NeoProfit cheaper?
- Only NeoProfit lists a free plan. Paid plans start at $32/month for Margyn and $9.50/month for NeoProfit. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Margyn lists 8 the others don’t mention, such as Cohort analysis, Forecasting, GDPR compliance, Historical analysis. NeoProfit lists 6 the others don’t mention, such as Abandoned cart, Checkout analytics, Custom reports, Funnel analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Margyn, Oct 30, 2026 for NeoProfit; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Margyn, Oct 30, 2026 for NeoProfit. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.