Margly.io vs NeoProfit: AI Profit Tracker
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Margly.io, Oct 30, 2026 for NeoProfit.
The short answer
- Only NeoProfit lists a free plan. Paid plans start at $55/month for Margly.io and $9.50/month for NeoProfit.
- NeoProfit lists 5 features Margly.io’s listing doesn’t mention, including Abandoned cart, Checkout analytics, Custom dashboards.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · 1 user
- · Customer lifetime value
- · Daily data sync
- · Google Ads & Meta tracking
- · Orders and revenue analytics
- · Product margin tracking
Professional
- · 2x daily sync
- · Everything in Starter
- · Up to 20 000 orders
Business
- · 10 users
- · 4x daily sync
- · AI Advisor recommendations
- · Cohort and retention analysis
- · Everything in Professional
- · Google Ads & Meta tracking
Free
- · All Features
- · Up to 100 orders/month
Starter
- · Ad spend integration
- · COGS & shipping cost tracking
- · Claude Powered AI Profit Insights
- · Customer lifetime value (LTV)
- · Net profit dashboard
- · P&L report
Growth
- · Everything in Starter
- · Priority support
- · Up to 1,500 orders/month
Scale
- · Everything in Growth
- · Lowest overage rate ($0.03/order)
- · Priority support
- · Up to 5,000 orders/month
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMargly is a profit visibility tool for Shopify merchants. It connects your orders, purchase costs, shipping, and ad spend from Google Ads and Meta, then shows your real profit after all costs — per order, per product, per customer. Instead of switching between five tools every morning, you see what made money yesterday and what didn't in one place.
Shopify shows revenue. NeoProfit shows what you actually keep. Track real net profit after COGS, shipping, transaction fees, ad spend, refunds, and chargebacks. Connect TikTok Ads, set product and bundle costs, and see margins by order, SKU, customer LTV, cohort, and day. AI insights help flag low-margin products, bad ROAS, loss-making days, and profit leaks before you scale them.
- Real profit margins per order, product, and customer — not just revenue
- Customer lifetime value, cohort analysis, and repeat purchase tracking
- AI advisor that analyzes your data and suggests next steps in plain language
- Real-time net profit dashboard after COGS, fees, ad spend, and shipping
- Product analytics ranked by margin — find your winners by SKU
- Ad platform integration pulls daily spend into every profit calc
- AI insights flag thin margins, loss-making days, and low ROAS
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Margly.io |  NeoProfit |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Margly.io | NeoProfit |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 2 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Margly.io and NeoProfit: common questions
- Is Margly.io or NeoProfit cheaper?
- Only NeoProfit lists a free plan. Paid plans start at $55/month for Margly.io and $9.50/month for NeoProfit. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Margly.io lists 3 the others don’t mention, such as Cohort analysis, Forecasting, Historical analysis. NeoProfit lists 5 the others don’t mention, such as Abandoned cart, Checkout analytics, Custom dashboards, Custom reports. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Margly.io, Oct 30, 2026 for NeoProfit; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Margly.io, Oct 30, 2026 for NeoProfit. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.