MarginWatch Price Monitor vs Price Sentry: Undercut Radar

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for MarginWatch Price Monitor, Oct 13, 2026 for Price Sentry.

The short answer

  • Both list a free plan. Paid plans start at $9/month for MarginWatch Price Monitor and $29/month for Price Sentry.
  • MarginWatch Price Monitor lists 7 features Price Sentry’s listing doesn’t mention, including Analytics, Dashboards, Price alerts.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Pricing optimization
  • Pricing optimization
Languages
  • English
  • Spanish
  • English
Launched
Aug 7, 2026
Jul 31, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $49/month
From $0 to $59/month
Plans
FreeFree
  • · 5 monitored competitor pages
  • · Daily scheduled checks
  • · Email alerts and reports
  • · Price, stock and content history
Starter$9/month
  • · 25 monitored competitor pages
  • · Checks from every 6 hours
  • · Email alerts and reports
  • · Price, stock and content alerts
Pro$19/month
  • · 100 monitored competitor pages
  • · 2 workspace users
  • · Checks from every 4 hours
  • · Price, stock and content alerts
Business$49/month
  • · 300 monitored competitor pages
  • · Checks from every 3 hours
  • · Price, stock and content alerts
  • · Priority setup support
FreeFree
  • · Competitor prices re-checked weekly
  • · Health score + overpriced-first list
  • · Up to 50 products, 5 competitors each
Pro$29/month
  • · Everything in Free, re-checked daily
  • · On-demand Refresh now, per product
  • · Unlimited products & competitors
Scale$59/month
  • · CSV export + priority Refresh now
  • · Everything in Pro, re-checked hourly
  • · Undercut alerts sent to your webhook
Coverage
10 of 10 features100%
3 of 10 features30%
Unique strengths
  • Analytics
  • Dashboards
  • Price alerts
  • Price history
  • +3 more
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Pricing optimization
100%10/10
30%3/10
Monitoring
100%7/7
14%1/7
Pricing management
100%3/3
67%2/3
730onlybothonly
MarginWatch Price MonitorPrice Sentry10 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

MarginWatch syncs your active product catalogue and helps multi-brand stores compare matching products sold by other retailers. Add the exact public competitor product page to monitor price, stock, promotions, titles, descriptions and images. Supported foreign currencies are converted using daily exchange rates. Choose which changes trigger email alerts and use reports to review priorities.

Pick products from your catalog and add competitor URLs — eMAG, Altex, other structured-price pages. We re-read their public list price on your plan's schedule — weekly, daily or hourly, up to 500 products per pass. Home scores the products it compared and ranks them reprice-first by gap over the cheapest in-stock rival.

Key points
  • Sync active products with images, prices, references and stock
  • Monitor matching competitor prices, availability and promotions
  • Compare supported currencies using daily exchange rates
  • Choose email alert types and review scheduled reports
  • Watchlist from your Shopify catalog + any public competitor URL (eMAG, Altex)
  • Catalog-wide pricing-health score + an overpriced-first reprice list
  • Per-product rank and exact % gap vs every competitor you track
  • 30-day price history + fresh-undercut detection when a rival crosses below
Screenshots
Dashboard with action queue and monitor metrics
Monitor list with product images and competitor pricesEmail alert settings for price, stock and content changesProduct catalogue with category, stock and monitor actions
Watchlist: track your products against public competitor prices
Price Sentry home: pricing-health score and reprice-first listReprice simulator: margin before/after + break-even liftReprice simulator: margin before/after + break-even lift

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMarginWatch Price MonitorPrice Sentry
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMarginWatch Price MonitorPrice Sentry
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMarginWatch Price MonitorPrice Sentry
Free planYesYes
Lowest paid monthly plan$9/month(ahead)$29/month
Longest free trialNot listedNot listed
Plans listed43

Listing

MeasureMarginWatch Price MonitorPrice Sentry
Shopify category rank#265in Pricing optimization#188(ahead)in Pricing optimization
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 7, 2026Jul 31, 2026
Languages2English, Spanish1English
DeveloperNexaFlow LabsDevShopHub

FAQ

MarginWatch Price Monitor and Price Sentry: common questions

Is MarginWatch Price Monitor or Price Sentry cheaper?
Both list a free plan. Paid plans start at $9/month for MarginWatch Price Monitor and $29/month for Price Sentry. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
MarginWatch Price Monitor lists 7 the others don’t mention, such as Analytics, Dashboards, Price alerts, Price history. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for MarginWatch Price Monitor, Oct 13, 2026 for Price Sentry; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for MarginWatch Price Monitor, Oct 13, 2026 for Price Sentry. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.