MarginLab vs PriceCraft Pricing Graph
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- MarginLab lists 6 features PriceCraft Pricing Graph’s listing doesn’t mention, including AI insights, Analytics dashboard, Custom dashboards.
Head to head
MarginLab Starter
MarginLab Growth
Starter Annual
PriceCraft Graph
- · Manual price control
- · Product importance ratings (stars)
- · Suggested next price
- · Unlimited product analysis
- · Visual price performance graph
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMarginLab helps Shopify merchants understand where profit is being lost and what deserves attention first. It analyzes store and product economics to reveal weak margins, missing costs, pricing issues and changes in profitability. Merchants can monitor profit health, understand the economic impact of taxes and operating costs, and evaluate potential improvements before making decisions.
PriceCraft Pricing Graph helps you improve product pricing with insights from your store’s sales data. Review product price history, see how different prices performed, understand margin context, and get suggested prices before making changes. The visual graph makes pricing decisions easier, while you stay in control of every final price.
- Detect products with negative profit margins
- Monitor real profit margins across your catalog
- Identify hidden profit leaks affecting profitability
- Detect missing product costs and pricing issues
- See how different price points relate to product results.
- Review a recommended price while keeping the final decision manual.
- Compare not only past profit, but also how stable the results were.
- Use star ratings to identify stronger and weaker products.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MarginLab |  PriceCraft Pricing Graph |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | MarginLab | PriceCraft Pricing Graph |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MarginLab | PriceCraft Pricing Graph |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $39/month | No monthly plan listed |
| Longest free trial | 14 days | 30 days |
| Plans listed | 3 | 1 |
Listing
| Measure | MarginLab | PriceCraft Pricing Graph |
|---|---|---|
| Shopify category rank | #935 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 4, 2026 | May 25, 2026 |
| Languages | 1 | 1 |
| Developer | MarginLab | Honama |
FAQ
MarginLab and PriceCraft Pricing Graph: common questions
- What features does each app list that the other doesn’t?
- MarginLab lists 6 the others don’t mention, such as AI insights, Analytics dashboard, Custom dashboards, Custom reports. PriceCraft Pricing Graph lists 2 the others don’t mention, such as Benchmarking, Forecasting. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.