MarginGuard vs MarginPilot

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for MarginGuard, May 6, 2026 for MarginPilot.

The short answer

  • Only MarginGuard lists a free plan.
  • MarginGuard lists 10 features MarginPilot’s listing doesn’t mention, including Activity tracking, AI insights, Benchmarking.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Analytics
  • Analytics
Languages
  • Chinese (Simplified)
  • Chinese (Traditional)
  • Portuguese (Brazil)
  • Japanese
  • +2 more
  • English
Launched
May 26, 2026
May 6, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $49/month
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Plans
Free trialFree
  • · 30-day trend preview
  • · Basic cost maintenance
  • · Manual ad/refund entry
  • · Promotion risk simulator
  • · Recent order profit
Growth$19/month
  • · Ad/refund CSV import
  • · Bulk cost CSV import
  • · Loss reason breakdown
  • · Profit summaries and trends
  • · SKU profit leaderboard
Scale$49/month
  • · Everything in Growth
  • · High-volume order review
  • · Refund webhook sync
  • · Reserved ad API expansion
  • · Subscription status sync
Free
Coverage
10 of 10 features100%
0 of 10 features0%
Unique strengths
  • Activity tracking
  • AI insights
  • Benchmarking
  • Cohort analysis
  • +6 more
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Analytics
100%10/10
0%0/10
Customer behavior
100%2/2
0%0/2
Marketing and sales
100%4/4
0%0/4
Visuals and reports
100%4/4
0%0/4
1000onlybothonly
MarginGuardMarginPilot10 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

MarginGuard helps merchants see whether promotions are still profitable. It combines product inputs, packaging, fulfillment, payment fees, discounts, ad spend, refunds, and shipping subsidies into order- and SKU-level margin views. Use the analytics center, profit analysis, simulator, and trend dashboards to spot untracked items, risky promotions, low-margin products, and profit leaks before campaigns go live.

MarginPilot helps product merchants make inventory and purchasing decisions inside Shopify Admin. It combines SKU profitability, stock coverage, demand forecasting, supplier contact management, and purchase order workflows in one workspace.

Key points
  • Track true order profit after discounts, fees, and shipping
  • Maintain product, packaging, and fulfillment costs by variant
  • Review SKU profit rankings and daily profit trends
  • Track SKU profitability, discounts, refunds, and contribution in one view.
  • Spot stockout risk with days of cover, lead times, and reorder quantities.
  • Draft purchase orders and manage supplier contacts from live buy signals.
  • Review transfer recommendations before buying more stock.
Screenshots
Cost center for product and variant guardrails
Dashboard showing margin and promotion risk metricsMarginGuard dashboard showing protected profit insightsAnalytics page with profit trends and SKU rankings
Inventory view with days of cover and reorder quantities
MarginPilot home dashboard showing stockout and margin prioritiePurchase order workflow with draft supplier actionsHome dashboard with margin and stockout priorities

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMarginGuardMarginPilot
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMarginGuardMarginPilot
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMarginGuardMarginPilot
Free planYesNot listed
Lowest paid monthly plan$19/monthNo monthly plan listed
Longest free trialNot listedNot listed
Plans listed3Not published

Listing

MeasureMarginGuardMarginPilot
Shopify category rank#354(ahead)in Analytics#1499in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 26, 2026May 6, 2026
Languages6Chinese (Simplified), Chinese (Traditional), Portuguese (Brazil)1English
DeveloperMarginGuardMetalsoft

FAQ

MarginGuard and MarginPilot: common questions

Is MarginGuard or MarginPilot cheaper?
Only MarginGuard lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
MarginGuard lists 10 the others don’t mention, such as Activity tracking, AI insights, Benchmarking, Cohort analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for MarginGuard, May 6, 2026 for MarginPilot; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for MarginGuard, May 6, 2026 for MarginPilot. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.