Margin Master vs Price Genie ‑AI Price Matching
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Margin Master, Nov 8, 2026 for Price Genie ‑AI Price Matching.
The short answer
- Only Price Genie ‑AI Price Matching lists a free plan. Paid plans start at $9.99/month for Margin Master and $39/month for Price Genie ‑AI Price Matching.
- Price Genie ‑AI Price Matching lists 8 features Margin Master’s listing doesn’t mention, including Analytics, Auto-matching, Competitor tracking.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Unlimited
- · Automatically protect margins
- · Round prices for a polished store look
- · Unlimited updates tracked and applied
Free
- · Competitive pricing insights
- · Competitor price comparison
- · Email alerts & notifications
- · Manual & Automatic Bulk Price Updates
- · Monitor Amazon, eBay & other stores
- · Track competitor prices across websites
Starter
- · AI-powered competitive intelligence
- · Advanced competitor analysis
- · Competitive pricing insights & analysis
- · Email alerts & notifications
- · Live Chat & Email Customer Support
- · Track Amazon, eBay & other marketplaces
Growth
- · 14-day trial + up to 1,000 products
- · Advanced Competitor Analysis
- · Amazon, eBay, Walmart & More
- · Competitive pricing insights & analysis
- · Live Chat & Email Support
- · Manual & Automatic Bulk Price Updates
Professional
- · AI finds competitors across the web
- · AI vision product matching
- · Automatic competitor mapping
- · Manual & Automatic Bulk Price Updates
- · No manual product matching needed
- · OpenAI competitor discovery
Enterprise
- · AI finds competitors across the web
- · AI vision product matching
- · Automatic competitor mapping
- · Manual & Automatic Bulk Price Updates
- · No manual product matching needed
- · OpenAI competitor discovery
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureRound Shopify prices automatically and protect your margins. Margin Master by Inverge Auto-updates product prices to maintain your target profit and rounds them to clean values like .99, .95, or whole numbers. Perfect after cost changes, vendor price updates, margin adjustments, or bulk edits.
Stop manually searching for competitors. PriceGenie uses OpenAI-powered web search and AI vision to automatically discover and match products across online stores and marketplaces using images and descriptions—even when titles differ. Monitor competitor prices and automate Shopify repricing with customizable rules, minimum and maximum prices, and profit margin safeguards.
- Lock in your desired margins automatically.
- Apply consistent rounding rules for a polished, uniform store look.
- Save time with bulk updates and automation.
- Rule-based automation for updating product prices
- Automatic product updates using competitive market data
- Minimum and maximum limits to control product changes
- Apply rules to individual products or entire collections
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Margin Master |  Price Genie ‑AI Price Matching |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Margin Master | Price Genie ‑AI Price Matching |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 2 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Margin Master | Price Genie ‑AI Price Matching |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $9.99/month(ahead) | $39/month |
| Longest free trial | 7 days | 14 days |
| Plans listed | 1 | 5 |
Listing
| Measure | Margin Master | Price Genie ‑AI Price Matching |
|---|---|---|
| Shopify category rank | #212(ahead) | #339 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 18, 2025 | May 5, 2026 |
| Languages | 1 | 1 |
| Developer | inverge | IMPACT DIGITAL MARKETING, LLC |
FAQ
Margin Master and Price Genie ‑AI Price Matching: common questions
- Is Margin Master or Price Genie ‑AI Price Matching cheaper?
- Only Price Genie ‑AI Price Matching lists a free plan. Paid plans start at $9.99/month for Margin Master and $39/month for Price Genie ‑AI Price Matching. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Price Genie ‑AI Price Matching lists 8 the others don’t mention, such as Analytics, Auto-matching, Competitor tracking, Price alerts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Margin Master, Nov 8, 2026 for Price Genie ‑AI Price Matching; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Margin Master, Nov 8, 2026 for Price Genie ‑AI Price Matching. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.