Margin Insight vs Margin Protector
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Margin Insight, Oct 13, 2026 for Margin Protector.
The short answer
- Only Margin Protector lists a free plan. Paid plans start at $9/month for Margin Insight and $9.99/month for Margin Protector.
- Margin Protector lists 8 features Margin Insight’s listing doesn’t mention, including Analytics, Bulk editing, Custom pricing.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic
- · Display products with margin issues
Pro
- · Advanced margin analytics and reports
Free
- · Dashboard overview
- · Discount impact analyzer
- · Email support
- · Margin protection rules (warning mode)
- · Product cost management & Shopify COGS
- · View smart recommendations
Pro
- · Analytics dashboard
- · Custom checkout warning & blocked banner
- · Dedicated support
- · Discount previews live to the calculator
- · Everything in Free
- · Real-time checkout enforcement
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureStop Losing Money on Unprofitable Products. See your real profit per product in seconds. Margin Insight shows margins, costs, and net profit in a clear dashboard — and instantly flags products that are hurting your bottom line. Update pricing in bulk, fix margin issues fast, and make smarter decisions backed by real numbers. Built for merchants who want full control over profitability — not just revenue.
Discount tools control the inputs — a percent off, a code cap, a schedule — but don't check whether the order stays profitable once shipping, fees, and stacked discounts apply. Margin Protector calculates true margin on every cart at checkout using your product costs and the cart's actual discounts, shipping, and fees.
- Visual Analytics Dashboard: Graphs and tables for clear margin insights.
- Margin Issue Tracker: flags products with potential profit problems.
- Quick Product Update Link: Easily modify product info to optimize margins.
- Block or warn on checkouts that fall below your minimum margin.
- Choose between warn-only or hard-block modes for unsafe checkouts.
- Simulate a discount before launching it to see the margin impact.
- Audit every product's current margin in a single dashboard.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Margin Insight |  Margin Protector |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Margin Insight | Margin Protector |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 1 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Margin Insight | Margin Protector |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $9/month(ahead) | $9.99/month |
| Longest free trial | 14 days | 7 days |
| Plans listed | 2 | 2 |
Listing
| Measure | Margin Insight | Margin Protector |
|---|---|---|
| Shopify category rank | #250(ahead) | #350 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Apr 23, 2025 | Jul 6, 2026 |
| Languages | 2 | 1 |
| Developer | Abstraktion | WrapDevs |
FAQ
Margin Insight and Margin Protector: common questions
- Is Margin Insight or Margin Protector cheaper?
- Only Margin Protector lists a free plan. Paid plans start at $9/month for Margin Insight and $9.99/month for Margin Protector. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Margin Insight lists 1 the others don’t mention, such as Reports. Margin Protector lists 8 the others don’t mention, such as Analytics, Bulk editing, Custom pricing, Dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Margin Insight, Oct 13, 2026 for Margin Protector; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Margin Insight, Oct 13, 2026 for Margin Protector. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.