Marge: Real Profit Tracker vs Profit Champions

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Paid plans start at $19/month for Marge and $30/month for Profit Champions.
  • Profit Champions lists 9 features Marge’s listing doesn’t mention, including COGS tracking, Customers, Daily sales summary.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Accounting
  • Accounting
Languages
  • English
  • French
  • English
Launched
Aug 25, 2026
Aug 5, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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—
Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
$19/month
From $30 to $160/month
Plans
Monthly Plan$19/month
7-day free trial
  • · Automatic order sync
  • · CSV export
  • · Real profit reports
Starter$30/month
7-day free trial
  • · Cost management
  • · Customer analytics (CAC, LTV)
  • · Gateway fee tracking
  • · Meta Ads and Google Ads integration
  • · New vs returning customers
  • · Real-time profit dashboard
Display$50/month
7-day free trial
  • · Cost management
  • · Customer analytics (CAC, LTV)
  • · Gateway fee tracking
  • · Meta Ads and Google Ads integration
  • · New vs returning customers
  • · Real-time profit dashboard
Pro$80/month
7-day free trial
  • · Cost management
  • · Customer analytics (CAC, LTV)
  • · Gateway fee tracking
  • · Meta Ads and Google Ads integration
  • · New vs returning customers
  • · Real-time profit dashboard
Scale$160/month
7-day free trial
  • · Cost management
  • · Customer analytics (CAC, LTV)
  • · Gateway fee tracking
  • · Meta Ads and Google Ads integration
  • · New vs returning customers
  • · Real-time profit dashboard
Coverage
3 of 12 features25%
10 of 12 features83%
Unique strengths
  • Cash flow
  • Order details
  • COGS tracking
  • Customers
  • Daily sales summary
  • Expense tracking
  • +5 more
Accounting
25%3/12
83%10/12
Automated data sync
20%1/5
80%4/5
Financial reports
29%2/7
86%6/7
219onlybothonly
MargeProfit Champions12 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

Marge shows your real profit per day, not just revenue. It automatically pulls your orders and payment fees from Shopify, then combines them with your product costs, shipping, and ad spend to show exactly what you're making. Set your product costs once and get accurate margins going forward. No bloated dashboard, just accurate numbers. Built for merchants who want clarity, not another chart to interpret.

Most Shopify merchants only see revenue. Profit Champions shows what you actually keep. Connect your store and instantly see net profit after deducting costs of goods, payment gateway fees, ad spend from Meta and Google, and any fixed or recurring costs. Track margins order by order, spot what's eating your profits, and make decisions based on real numbers — not guesswork.

Key points
  • Real profit per day: revenue minus COGS, fees, shipping, and ad spend
  • Set product costs once, get accurate margins automatically going forward
  • Manual ad spend entry, no complicated ad account connections needed
  • Real profit dashboard with revenue, COGS, fees, and ad spend in one view
  • Automatic order sync and margin tracking from your Shopify store
  • Ad spend integration with Meta Ads and Google Ads for true ROI
  • Fixed and recurring costs management to calculate accurate net profit
Screenshots
Settings screen for fees, shipping, and ad spend tracking
Product cost entry screen for calculating accurate marginsMarge dashboard showing real profit, revenue, costs, and fees atMarge real profit report showing revenue, costs, fees, and daily
All-in-One Profit & Loss Dashboard
Profit Champions dashboard showing revenue, net profit, ad spendComplete Cost ManagementAd Spend from All Channels

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMargeProfit Champions
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureMargeProfit Champions
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureMargeProfit Champions
Free planNot listedNot listed
Lowest paid monthly plan$19/month(ahead)$30/month
Longest free trial7 days7 days
Plans listed14

Listing

MeasureMargeProfit Champions
Shopify category rank#341(ahead)in Accounting#348in Accounting
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedAug 25, 2026Aug 5, 2026
Languages2English, French1English
DeveloperFrançois LaroucheDANZO21

FAQ

Marge and Profit Champions: common questions

Is Marge or Profit Champions cheaper?
Paid plans start at $19/month for Marge and $30/month for Profit Champions. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Marge lists 2 the others don’t mention, such as Cash flow, Order details. Profit Champions lists 9 the others don’t mention, such as COGS tracking, Customers, Daily sales summary, Expense tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.