March Guard ‑ POS Insurance vs Umbrella: In‑house Warranties
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Jul 31, 2026 for March Guard, Nov 9, 2026 for Umbrella.
The short answer
- Only Umbrella lists a free plan.
- Umbrella lists 19 features March Guard’s listing doesn’t mention, including A/B testing, Auto-handling, Cart page.
Head to head
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free Forever
- · 100% customizable
- · In-House Shipping Protection +$0.50/sale
- · Unlimited Orders
- · Unlimited Protection Upsells
- · Unlimited Terms
Growth
- · AI contract generator
- · Auto-Resolutions
- · Checkout & Post Purchase Widgets
- · OEM Registrations +$0.20/registration
- · Unlimited Policies
- · Unlimited Protection Upsells
Scale
- · API Integrations
- · Custom Development
- · Dedicated Success Manager
- · Everything in Growth, plus
- · Unlimited OEM Registrations Included
- · White Glove Onboarding
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMarch Guard, powered by TH March, specialist jewellery insurance experts since 1887, helps UK jewellers increase customer confidence and create additional revenue by offering POS jewellery and watch insurance. Clear cover options and direct customer servicing through your store, subject to eligibility, policy terms, conditions, and exclusions. To finalise setup contact TH March and receive your setup credentials.
Easily upsell & manage unlimited "AppleCare style" protection plans, 100% in-house. Create custom plans and display them automatically on product pages, cart, checkout, and post-purchase, with a natively integrated claim form linked to your customers order history. No more third-party warranty providers eating into your margins or taking your customer data.
- Present March Guard as an optional add-on during the customer purchase journey.
- Customers can choose 1-year or 3-year cover, subject to eligibility.
- Customers have a 14-day cooling-off period from the date of issue.
- Repairs or replacements are arranged through the jeweller, helping to maintain
- Create unlimited protection plans and automatically promote them in your store
- Easily sell warranties through your product, cart, checkout and thank you pages
- Provide a native customer experience with a seamlessly embedded customer portal
- Review & approve claims, or auto-approve eligible claims with AI fraud detection
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  March Guard |  Umbrella |
|---|---|---|
| Detected stores | Not published | 5 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Business & Industrial, Cameras & Optics |
| Top store countries | Not published | United States |
Reviews
| Measure | March Guard | Umbrella |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 11 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | March Guard | Umbrella |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $249/month |
| Longest free trial | Not listed | 7 days |
| Plans listed | Not published | 3 |
Listing
| Measure | March Guard | Umbrella |
|---|---|---|
| Shopify category rank | #56 | #26(ahead) |
| Shopify App Charts | Not on this week’s charts | #16 in Warranties and insurance |
| Built for Shopify | No | No |
| Launched | Jul 23, 2026 | Jun 16, 2025 |
| Languages | 1 | 1 |
| Developer | TH March | Umbrella |
FAQ
March Guard and Umbrella: common questions
- Is March Guard or Umbrella cheaper?
- Only Umbrella lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Umbrella lists 19 the others don’t mention, such as A/B testing, Auto-handling, Cart page, Claims dashboard. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Jul 31, 2026 for March Guard, Nov 9, 2026 for Umbrella; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Jul 31, 2026 for March Guard, Nov 9, 2026 for Umbrella. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.