Mailwell vs Promolexa: Competitor Pricing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Mailwell, Nov 7, 2026 for Promolexa.
The short answer
- Only Promolexa lists a free plan. Paid plans start at $49/month for Mailwell and $29/month for Promolexa.
- Mailwell lists 23 features Promolexa’s listing doesn’t mention, including Abandoned cart, Automations, Back-in-stock emails.
Head to head
Starter
- · 200 monthly AI credits
- · Brand standards
- · Campaign planning
- · Email-safe HTML export
- · Klaviyo publishing
- · Manual editing
Pro
- · 750 monthly AI credits
- · Brand standards
- · Campaign planning
- · Email-safe HTML export
- · Klaviyo publishing
- · Priority support
Free
- · 2 rival stores, checked daily
- · 25 products price-matched
- · Price suggestions with 1-click undo
- · Scheduled sales with auto-restore
Starter
- · 30 days of price history
- · 300 products price-matched
- · 5 rival stores, checked daily
- · Automatic repricing by your rules
Growth
- · 1 year of price history + CSV
- · 15 rival stores, checked daily
- · 3,000 products price-matched
- · Automatic repricing by your rules
Pro
- · 1 year of price history + CSV
- · 15,000 products price-matched
- · 30 rival stores, checked daily
- · Automatic repricing by your rules
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMailWell is an AI email design studio for Shopify brands. Use your Shopify products, brand direction, and campaign brief to create polished, editable emails for launches, newsletters, product stories, and promos. Preview desktop and mobile layouts, edit sections and CTAs, export email-safe HTML, or publish a custom HTML template to Klaviyo.
Promolexa finds the same products in your competitors' stores, checks their prices daily and sets yours by your rules: beat or match the cheapest rival, never below your margin floor after cost, shipping and fees, and never more than your maximum move. It skips open-box and refurbished listings, ignores sold-out rivals and accounts for their sitewide promo codes.
- Generate product-aware email designs from your Shopify catalog
- Edit sections, copy, CTAs, products, and layout details
- Preview desktop and mobile email designs before export
- Export email-safe HTML with built-in QA warnings
- Launch in seconds, not hours -a full AI launch kit (emails, social posts etc.)
- Send launch & counter-campaign emails from inside the app via a verified domain
- Weekly competitor intelligence + 0–100 Health Score








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Mailwell | Promolexa |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Mailwell | Promolexa |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Mailwell and Promolexa: common questions
- Is Mailwell or Promolexa cheaper?
- Only Promolexa lists a free plan. Paid plans start at $49/month for Mailwell and $29/month for Promolexa. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Mailwell lists 23 the others don’t mention, such as Abandoned cart, Automations, Back-in-stock emails, Browse abandonment. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Mailwell, Nov 7, 2026 for Promolexa; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Mailwell, Nov 7, 2026 for Promolexa. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.





