Mailsoftly vs Seguno Email Marketing

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Mailsoftly, Nov 9, 2026 for Seguno Email Marketing.

The short answer

  • Only Mailsoftly lists a free plan. Paid plans start at $49/month for Mailsoftly and $35/month for Seguno Email Marketing.
  • Seguno Email Marketing lists 45 features Mailsoftly’s listing doesn’t mention, including Abandoned cart, Analytics, Announcements.

Head to head

Detected stores

Mailsoftly: —
Seguno Email Marketing: 319

App Store reviews

Mailsoftly: —
Seguno Email Marketing: 735

New reviews, 28 days

Mailsoftly: —
Seguno Email Marketing: 1

Stores added, 28 days

Mailsoftly: —
Seguno Email Marketing: 11
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Email marketing in less time — NEW email templates available!

Categories
  • Email marketing
  • SMS marketing
  • Email marketing
  • Pop-ups
Languages
  • English
  • French
  • Spanish
  • English
Launched
Jun 3, 2026
Dec 13, 2018
Built for Shopify
Not badged
Built for Shopify
Reviews per month
—
4 last full month
Detected stores
0active installs
319active installs
  • Southbank Centre Shop
  • MAXIMALSCHRADIN
  • delacyonline
  • Little Legs Fabrics
  • TWINK X I NUUK X
+314 more
Most common store size
—
11-50 products24%
Top countries
—
  • United States39%
  • United Kingdom12%
  • Germany7%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020DecFebAprJunAugOctSeguno Email Marketing: 6 reviews in December 2025Seguno Email Marketing: 11 reviews in January 2026Seguno Email Marketing: 6 reviews in February 2026Seguno Email Marketing: 7 reviews in March 2026Seguno Email Marketing: 8 reviews in April 2026Seguno Email Marketing: 4 reviews in May 2026Seguno Email Marketing: 12 reviews in June 2026Seguno Email Marketing: 4 reviews in July 2026Seguno Email Marketing: 11 reviews in August 2026Seguno Email Marketing: 7 reviews in September 2026Seguno Email Marketing: 4 reviews in October 2026
MailsoftlySeguno Email MarketingCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $199/month
From $35 to $215/month
Plans
FREEFree
  • · 1 User
  • · 2,000 Email Sends/Month
  • · Basic Contact Segmentation
  • · Drag & Drop Email Editor
  • · No Credit Card Required
  • · Open & Click Reporting
BASIC$49/month
  • · 24/7 System Support
  • · 40,000 Email Sends/Month
  • · Basic Email Scheduling
  • · Forms & Landing Pages
  • · Import & Export Contacts
  • · Remove Mailsoftly Branding
BUSINESS$99/month
  • · 150,000 Email Sends/Month
  • · 3 User
  • · Advanced AI Features
  • · Basic Email Automation
  • · Bulk Actions & Newsletters
  • · Domain Authentication
PREMIUM$199/month
  • · 300,000 Email Sends/Month
  • · 5 User
  • · Advanced Behavioral Targeting
  • · Advanced Email Automation
  • · Dedicated IP Address
  • · Priority Phone Support
StarterFree to install
Free for up to 250 subscribers. Designer templates for purchase.
  • · 200+ templates available
  • · Design with Canva
  • · Email and chat support
  • · Pre-built automations
  • · Unique discount codes
  • · Unlimited sending
Standard$35/month
10-day free trialIncludes 2,500 subscribers. Upgrade as you grow.
  • · Back-in-stock alerts
  • · Browse and cart abandonment
  • · Enhanced reporting
  • · Everything in Starter, plus:
  • · Free access to 200+ templates
  • · Multi-email, custom automations
Pro$215/month
10-day free trialIncludes 25,000 subscribers. Upgrade as you grow.
  • · Customer Success Manager
  • · Deliverability audit and support
  • · Everything in Standard, plus:
  • · One-on-one onboarding support
Coverage
31 of 87 features36%
75 of 87 features86%
Unique strengths
  • A/B testing
  • AI generation
  • APIs and webhooks
  • Birthday messages
  • +8 more
  • Abandoned cart
  • Analytics
  • Announcements
  • Automations
  • +41 more
Email marketing
46%22/48
94%45/48
Campaign types
48%12/25
100%25/25
Managing campaigns
43%10/23
87%20/23
Pop-ups
0%0/30
100%30/30
Managing pop-ups
0%0/16
100%16/16
Pop-up types
0%0/14
100%14/14
SMS marketing
100%9/9
0%0/9
Managing campaigns
100%4/4
0%0/4
Workflow automation
100%5/5
0%0/5
121956onlybothonly
MailsoftlySeguno Email Marketing87 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Shopify POS
  • Shopify Flow
  • Product Reviews
  • All Email Popup Apps
  • Canva
  • Facebook Leads
  • Postscript SMS Marketing
  • Mailchimp and Klaviyo
How it sells itself

Mailsoftly is an email marketing and automation platform for growing stores that want newsletters, welcome flows, abandoned checkout reminders, and automation without enterprise complexity. Sync your customers, segment by purchase history, design campaigns in a drag-and-drop editor with industry email templates, and track opens, clicks, and revenue from one dashboard.

Running a shop means time is your most valuable asset. Seguno helps you get results from email marketing faster. Built for Shopify with best practices baked in, use Seguno to create engaging emails, trigger automated sends, and track success all inside the platform you already know. Drive sales with back-in-stock, abandoned cart reminders, and more.

Key points
  • Generate engaging emails and subject lines instantly with our AI-powered writer.
  • Recover lost sales with automated Abandoned Cart and Welcome Series workflows.
  • Contact Segmentation: Group contacts by interests for targeted campaigns.
  • Combine Email and SMS marketing in one platform to maximize your reach.
  • Stay inside Shopify; access your segments, discounts, products, blogs, and more.
  • Use a library of pre-built automation series and Back in Stock restock alerts!
  • Design beautiful emails in minutes with Canva embedded in a full-screen editor.
  • Send securely with built-in deliverability assistance and spam protection.
Screenshots
Targeted emails with dynamic parts for personalization.
Put Your Sales on Autopilot.1000+ free responsive email templates for your campaigns.Data-Driven Growth at a Glance.
Email automations like welcome, abandoned cart, back in stock
Easily track email metrics like opens, clicks, and conversionsSeguno Marketing Suite: email marketing, product reviews, popupsPull products, discounts, and more directly into your emails

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureMailsoftlySeguno Email Marketing
Detected storesNot published319as of Nov 9, 2026
Net store change, 28 days0estimated+4estimated
Stores added, 28 daysNot enough data11new and returning
Big-brand shareNot enough data4%of stores of known size
Top store categoriesNot publishedApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesNot publishedUnited States, United Kingdom, Germany

Reviews

MeasureMailsoftlySeguno Email Marketing
App Store ratingNot published4.8 ★
App Store reviewsNot published735
New reviews, 28 daysNot enough data1
Reviewers a year or more inNot enough data68%

Pricing

MeasureMailsoftlySeguno Email Marketing
Free planYesNot listed
Lowest paid monthly plan$49/month$35/month(ahead)
Longest free trialNot listed10 days
Plans listed43

Listing

MeasureMailsoftlySeguno Email Marketing
Shopify category rank#283in Email marketing#18(ahead)in Email marketing
Shopify App ChartsNot on this week’s charts#17 in Email marketing
Built for ShopifyNoYes
LaunchedJun 3, 2026Dec 13, 2018
Languages3English, French, Spanish1English
DeveloperMailsoftlySeguno

FAQ

Mailsoftly and Seguno Email Marketing: common questions

Is Mailsoftly or Seguno Email Marketing cheaper?
Only Mailsoftly lists a free plan. Paid plans start at $49/month for Mailsoftly and $35/month for Seguno Email Marketing. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Mailsoftly lists 12 the others don’t mention, such as A/B testing, AI generation, APIs and webhooks, Birthday messages. Seguno Email Marketing lists 45 the others don’t mention, such as Abandoned cart, Analytics, Announcements, Automations. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Mailsoftly, Nov 9, 2026 for Seguno Email Marketing; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Mailsoftly, Nov 9, 2026 for Seguno Email Marketing. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.