MailerLite Email Automation vs Rakemail
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026 for MailerLite Email Automation, Oct 13, 2026 for Rakemail.
The short answer
- Both list a free plan. Paid plans start at $12/month for MailerLite Email Automation and $599/month for Rakemail.
- MailerLite Email Automation lists 15 features Rakemail’s listing doesn’t mention, including A/B testing, AI generation, Analytics.
Head to head
Build pro email templates, pop-ups, capture leads and more
- United States
- Netherlands
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 2 user seats
- · 2,500 monthly emails
- · 24/7 Email & chat support (for 14 days)
- · Free for up to 250 subscribers
Comfort
- · 24/7 Email support
- · 3 users
- · 5,000 monthly emails
- · For up to 500 subscribers
Power
- · 24/7 Live chat & email support
- · For up to 500 subscribers
- · Unlimited monthly emails
- · Unlimited users
Free
- · Install app and send yourself a demo email.
VIP
- · Full access to our product. Ability to quickly and easily add our interactive abandoned cart widget to your existing email templates.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMailerLite gives e-commerce brands the tools to turn subscribers into customers. Its intuitive UI and powerful automation features make it easy to create, send, and optimize emails that drive sales. Connect MailerLite to Shopify and start growing your store with powerful email tools.
Transform your email strategy with Rake, ditching static to dynamic content. Integrate Rake for interactive emails, enhancing conversions. Elevate customer experience, guiding them seamlessly through their journey. Rake empowers businesses to tap into untapped revenue streams. Say goodbye to stagnant email campaigns with Rake's dynamic engagement.
- Sync and store your Shopify customers and newsletter subscribers in MailerLite.
- Import products directly from your Shopify store to your MailerLite account.
- Send your customers automated messages and abandoned cart emails.
- Track revenue and see how your emails directly affect sales.
- Create engaging interactive emails
- Seamlessly integrate with Klaviyo
- Streamline purchases with simplified checkout
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MailerLite Email Automation |  Rakemail |
|---|---|---|
| Detected stores | 9 | Not published |
| Net store change, 28 days | −1 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Animals & Pet Supplies | Not published |
| Top store countries | United States, Netherlands, Germany | Not published |
Reviews
| Measure | MailerLite Email Automation | Rakemail |
|---|---|---|
| App Store rating | 2.4 ★ | Not published |
| App Store reviews | 26 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MailerLite Email Automation | Rakemail |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $12/month(ahead) | $599/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 3 | 2 |
Listing
| Measure | MailerLite Email Automation | Rakemail |
|---|---|---|
| Shopify category rank | #228(ahead) | #270 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 3, 2022 | Mar 29, 2024 |
| Languages | 1 | 1 |
| Developer | MailerLite | Rake |
FAQ
MailerLite Email Automation and Rakemail: common questions
- Is MailerLite Email Automation or Rakemail cheaper?
- Both list a free plan. Paid plans start at $12/month for MailerLite Email Automation and $599/month for Rakemail. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MailerLite Email Automation lists 15 the others don’t mention, such as A/B testing, AI generation, Analytics, Automations. Rakemail lists 9 the others don’t mention, such as Back-in-stock emails, Cart emails, Checkout emails, Follow-up emails. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026 for MailerLite Email Automation, Oct 13, 2026 for Rakemail; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026 for MailerLite Email Automation, Oct 13, 2026 for Rakemail. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.