MailerLite Email Automation vs Nudge
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for MailerLite Email Automation, Oct 13, 2026 for Nudge.
The short answer
- Only MailerLite Email Automation lists a free plan. Paid plans start at $12/month for MailerLite Email Automation and $49/month for Nudge.
- MailerLite Email Automation lists 12 features Nudge’s listing doesn’t mention, including A/B testing, AI generation, Analytics.
Head to head
Build pro email templates, pop-ups, capture leads and more
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 2 user seats
- · 2,500 monthly emails
- · 24/7 Email & chat support (for 14 days)
- · Free for up to 250 subscribers
Comfort
- · 24/7 Email support
- · 3 users
- · 5,000 monthly emails
- · For up to 500 subscribers
Power
- · 24/7 Live chat & email support
- · For up to 500 subscribers
- · Unlimited monthly emails
- · Unlimited users
Unlimited
- · AI-generated automation flows
- · AI-generated popups
- · Advanced analytics
- · High-deliverability infrastructure
- · Unlimited AI-generated emails
- · Unlimited Contacts and Sends
Done For You
- · A dedicated account manager
- · Custom automations
- · Deliverability managed for you
- · Early access to new features
- · Everything in Unlimited Plan, PLUS Below
- · We run your email end to end
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMailerLite gives e-commerce brands the tools to turn subscribers into customers. Its intuitive UI and powerful automation features make it easy to create, send, and optimize emails that drive sales. Connect MailerLite to Shopify and start growing your store with powerful email tools.
Nudge is an AI email marketing platform that plans, writes, and designs campaigns for your store. It learns your brand voice and runs automated flows like welcome series, abandoned cart, and win-back sequences automatically. Nudge also generates on-brand pop-ups to grow your subscriber list. Simply describe a campaign in chat and Nudge builds it end to end. You approve every email before it sends.
- Sync and store your Shopify customers and newsletter subscribers in MailerLite.
- Import products directly from your Shopify store to your MailerLite account.
- Send your customers automated messages and abandoned cart emails.
- Track revenue and see how your emails directly affect sales.
- AI Campaign Builder: Chat to create full email campaigns instantly.
- Automated Flows: Welcome, abandoned cart, and win-back run on autopilot.
- Pop-up Generator: Build on-brand pop-ups to grow your subscriber list.








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | MailerLite Email Automation | Nudge |
|---|---|---|
| Detected stores | 9 | Not published |
| Net store change, 28 days | −1 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Animals & Pet Supplies | Not published |
| Top store countries | United States, Netherlands, Germany | Not published |
Reviews
| Measure | MailerLite Email Automation | Nudge |
|---|---|---|
| App Store rating | 2.4 ★ | Not published |
| App Store reviews | 26 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MailerLite Email Automation | Nudge |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $12/month(ahead) | $49/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 3 | 2 |
Listing
| Measure | MailerLite Email Automation | Nudge |
|---|---|---|
| Shopify category rank | #238 | #204(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 3, 2022 | May 7, 2026 |
| Languages | 1 | 1 |
| Developer | MailerLite | Zipsense AI Inc |
FAQ
MailerLite Email Automation and Nudge: common questions
- Is MailerLite Email Automation or Nudge cheaper?
- Only MailerLite Email Automation lists a free plan. Paid plans start at $12/month for MailerLite Email Automation and $49/month for Nudge. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MailerLite Email Automation lists 12 the others don’t mention, such as A/B testing, AI generation, Analytics, APIs and webhooks. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for MailerLite Email Automation, Oct 13, 2026 for Nudge; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for MailerLite Email Automation, Oct 13, 2026 for Nudge. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.










