MailerLite Email Automation vs Nitrosend
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- Only MailerLite Email Automation lists a free plan. Paid plans start at $12/month for MailerLite Email Automation and $20/month for Nitrosend.
- Nitrosend lists 27 features MailerLite Email Automation’s listing doesn’t mention, including Back-in-stock emails, Browse abandonment, Bulk editing.
Head to head
Build pro email templates, pop-ups, capture leads and more
- United States
- Netherlands
- Germany
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 2 user seats
- · 2,500 monthly emails
- · 24/7 Email & chat support (for 14 days)
- · Free for up to 250 subscribers
Comfort
- · 24/7 Email support
- · 3 users
- · 5,000 monthly emails
- · For up to 500 subscribers
Power
- · 24/7 Live chat & email support
- · For up to 500 subscribers
- · Unlimited monthly emails
- · Unlimited users
Starter
- · 1,000 AI actions per month
- · 20,000 emails per month
- · 3 agent inboxes, 1 GiB storage each
- · 5 brands, 5 domains, 3 seats
- · 500 verifications/mo; extra 1¢ each
- · Extra emails: $1.50 per 1,000
Pro
- · 1,000 AI actions per month
- · 1,000 verifications/mo; extra 0.6¢ each
- · 10 brands, 10 domains, 5 seats
- · 3 agent inboxes, 1 GiB storage each
- · 60,000 emails per month
- · Extra emails: $1.20 per 1,000
Growth
- · 2,500 verifications/mo; extra 0.4¢ each
- · 200,000 emails per month
- · 3 agent inboxes, 1 GiB storage each
- · 5,000 AI actions per month
- · Extra emails: $0.90 per 1,000
- · Prepaid enrichment: 3¢ per contact
Scale
- · 3 agent inboxes, 1 GiB storage each
- · 5,000 AI actions per month
- · 5,000 verifications/mo; extra 0.4¢ each
- · 500,000 emails per month
- · Extra emails: $0.70 per 1,000
- · Prepaid enrichment: 3¢ per contact
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMailerLite gives e-commerce brands the tools to turn subscribers into customers. Its intuitive UI and powerful automation features make it easy to create, send, and optimize emails that drive sales. Connect MailerLite to Shopify and start growing your store with powerful email tools.
Nitrosend is an AI-powered marketing platform that helps Shopify merchants send email and SMS campaigns through natural language. Merchants tell ChatGPT or Claude to build an email or set up a flow, and the AI executes through the Nitrosend API. The platform connects to Shopify to automate abandoned cart recovery, browse abandonment, order confirmations, and post-purchase flows.
- Sync and store your Shopify customers and newsletter subscribers in MailerLite.
- Import products directly from your Shopify store to your MailerLite account.
- Send your customers automated messages and abandoned cart emails.
- Track revenue and see how your emails directly affect sales.
- Describe campaigns in plain language and AI builds them for you
- Automate abandoned cart, order, and post-purchase email sequences
- Design branded email templates that match your Shopify store
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  MailerLite Email Automation | |
|---|---|---|
| Detected stores | 9 | Not published |
| Net store change, 28 days | −1 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Animals & Pet Supplies | Not published |
| Top store countries | United States, Netherlands, Germany | Not published |
Reviews
| Measure | MailerLite Email Automation | |
|---|---|---|
| App Store rating | 2.4 ★ | Not published |
| App Store reviews | 26 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | MailerLite Email Automation | |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $12/month(ahead) | $20/month |
| Longest free trial | 14 days | Not listed |
| Plans listed | 3 | 4 |
Listing
| Measure | MailerLite Email Automation | |
|---|---|---|
| Shopify category rank | #231 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 3, 2022 | Nov 6, 2026 |
| Languages | 1 | 1 |
| Developer | MailerLite | Nitrosend |
FAQ
MailerLite Email Automation and Nitrosend: common questions
- Is MailerLite Email Automation or Nitrosend cheaper?
- Only MailerLite Email Automation lists a free plan. Paid plans start at $12/month for MailerLite Email Automation and $20/month for Nitrosend. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- MailerLite Email Automation lists 4 the others don’t mention, such as A/B testing, Forms, Landing pages, Pop-ups. Nitrosend lists 27 the others don’t mention, such as Back-in-stock emails, Browse abandonment, Bulk editing, Cart emails. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.